08-08-2022
Why You’re Seeing More Fashion Collabs & High End / Mass Market Brand Mashups
These days, fashion collabs are daily occurrences. From high fashion take overs of the high street to designers working with artists, lifestyle and...
03-08-2022
Trends to Follow to Improve Your Brand Loyalty
Building customer loyalty is an important aspect to any business. In fact, in many instances loyal customers are worth their weight in gold compared...
04-07-2022
Inflation Nation: New Report Reveals UK Public Have Pulled Back on Online Shopping
A new report from Attest, a consumer research platform for the world’s biggest and fastest-growing brands, finds over a quarter (26%) of British...
23-06-2022
Summer 2022 Trends Embracing the Zeitgeist
At the beginning of each season there is always the question: what moves us, what are the driving forces, the inspirations for the new collections?...
06-06-2022
4 Good Reasons to Consider Lab – Created Diamonds
Diamonds may be a girl’s best friend, whether draped elegantly around the neck or sparkling as an engagement ring on the finger, however, the...
17-05-2022
How Levi’s Has Evolved with the Times…
Levi’s® 501® jeans have been labelled the most iconic items of clothing of the twentieth century. Arguably, they never have and never will...
31-03-2022
Nostalgia – Reinvention is the Latest Trend
Nostalgia is a useful tool for fashion brands and designers borrowing classic trends and redesigning them for the modern day. After all, fashion is...
29-03-2022
From Motors to Pedals – How Work Attire Has Adapted to the Daily Commute
In the last two years, both work and fashion have changed. Combined, it would seem unsurprising that workwear has also changed. Previous attire...
22-03-2022
5 Sneaker Trends For SS22
Fashion trends have always branched out into two different areas; creating completely new designs or an update on older ones. Sneaker trends this...
07-03-2022
Men’s Wedding Band Trends for SS22
While many grooms disregard wedding rings, they are crucial elements that mark the beginning of (and commitment to) the marriage journey. Other than...
28-02-2022
Upcycling Music and Fashion: 3 Decades Driving Nostalgic Fashion Trends
Music is intrinsically tied to fashion. Styles are influenced by (and sometimes named after) performing artists with enough influence to become...
24-02-2022
Recycle & Regenerate: Fashion Textile Trends AW 22/23
Trend forecasters at the leading textile trade show Premiere Vision cite ‘comfort’ as the watchword for AW 22/23 and this is certainly reflected...
14-02-2022
Top Tips: Outdoor Jackets – Combining Function & Style
The pandemic saw a dramatic rise in outdoor activities; hiking, biking, running and gardening in particular, as individuals of all ages became...
08-02-2022
Talking Subcultures: Sneakerheads and Hypebeasts are Redefining Trainer Trends
Did you know that the most expensive sneakers ever sold at an auction are valued at £1,332,990? The model is Kanye West’s Nike Air Yeezy 1...
07-02-2022
The Face of New York Fashion Week Has Changed For Good
By Sedge Beswick, MD of global influencer marketing specialists SEEN Connects (https://seenconnects.com/) For a while there, the streets of...
04-02-2022
A Boot For All Seasons
You can’t go wrong with a pair of boots during colder seasons or simply when the weather has taken a turn for the worst. But with so many...
21-01-2022
6 Key Womenswear Trends for SS22
If last season was for shameless overdressing for our weekly grocery run, SS22 reminds us that simple and low-key dressing can still be fun. From...
11-01-2022
How Youth is Shaping Fashion with TikTok
TikTok is one of the fastest-growing social media apps on the market, with the platform announcing that it hit one billion monthly active users in...
18-12-2021
5 Key Trends for 2022 and Beyond
As we head into a new year hope and optimism pave the way forward with a keen emphasis on biodegradable fabrics, comfort enhancing technology and...
07-12-2021
Denim Textiles in the Technological Age
The denim industry is renowned as one of the most polluting industries in the world, from excessive water use to its reliance on a cocktail of...
06-12-2021
How Suit Styles Have Changed Through the Decades
Men’s fashion has evolved over the past 50 years but one fashion piece that has always remained relevant is the suit. A timeless classic, every...
25-11-2021
Sportswear Starts To Move Towards Sustainability
From the way we shop to how we socialise, the Covid-19 pandemic has triggered a wave of changes in a relatively condensed amount of time. These...
11-11-2021
Time to Exit the Waste Age
From the Stone Age to the Bronze Age to the Iron Age, materials have defined the ages, now it seems we have entered the ‘Waste Age’ – an...
04-11-2021
Top 5 Women’s Fashion Trends for Autumn/Winter 2021
We officially entered autumnon 22nd September this year, which of course marks the end of the summer.Regardless of the weather’s impact on the...