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Designers Secure ASOS Order!


Yesterday the buyer for branded womenswear at ASOS.com came into the Enter Boutique in Croydon to review what the independent designers had to offer; and ASOS.com was not disappointed walking away with a fantastic opportunity for the designers.



ASOS.com is the UK’s largest online fashion and beauty store, attracting over one million visitors a week. With over 9,000 products available and 500 new lines added each week, asos.com is the online shopping destination.


Fanni Ann


Since launching in June 2000, asos.com has won numerous awards including Retail Week Online Retailer of the Year 2007 & 2008, Cosmopolitan Retailer of the Year 2008 and In Style Best Online Shop 2008 to name a few.


Belles of London




A huge congratulations to the ladieswear and accessory designers. Amongst them were; Fanniann who recently hosted a scintillating party to launch their Black Cherry cocktail Collection, chic ladieswear designer Catharina Eden, new African designer Nkwo, salmon skin accessories designer Chicurela, Harsh, Pinky Accessories, Rufus and also a special mention to Belles of London. Belles of London silk trim V neck top made it to the top five best sellers on ASOS.com with their last order, this time round ASOS.com have selected five more designs from the upcoming ladieswear label.

catharina eden

If sales continue to soar through the roof like last time then these independent designers are certainly on their way to great things! Good luck to all those selected.



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