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Exclusive Watch Brands Influencer Trends


While many may be tempted to turn to their phones to check the time, fashion-forward public figures will opt for a high quality timepiece, creating an influential buzz around certain brands or styles. One place where you can find an extensive collection of luxury watches is the Bucherer website, here they share a run-down of some of the world’s most exclusive watch brands and who wears them…


The infamous French jeweller is known worldwide for creating a range of exquisite timepieces fit for royalty. Kate Middleton sports a Ballon Bleu model, given to her as an anniversary gift by Prince William. Meghan Markle has been spotted wearing the hugely-popular Cartier Tank Francaise model, which is considered to be one of the world’s most classic watches due to its elegant design. Pop royalty, Madonna, is a fan of Cartier’s Panthere model, which was discontinued and then revived due to unprecedented demand for the vintage piece.


While we’re on the subject of Royals, you might wonder what watch brand the Queen herself favours? The answer is luxury Swiss brand Jaeger-LeCoultre, who have supplied Queen Elizabeth II with her timepieces since she was crowned back in 1953. It isn’t just royals that are drawn to the brand, Robert Downey Jr. is often spotted sporting his Jaeger-LeCoultre limited-edition collaboration with Aston Martin – the AMVOX5 World Chronograph.

IWC Schaffhausen

This Swiss-American luxury brand dates back to 1868, and is a favourite of Bradley Cooper and Michael Jordan, who is rarely seen without his IWC Big Pilot Platinum limited edition. The IWCs motto is Probus Scafusia, a Latin phrase meaning, ‘good, solid craftsmanship from Schaffhausen’.

TAG Heuer

Another Swiss watch and timepiece favourite is TAG Heuer, arguably the most well-known of all watch brands. TAG Heuer is synonymous with automobiles and racing car drivers, which means many of the models are named after racing terms. Formula One stars like Lewis Hamilton, Fernando Alonso and the late Aryton Senna, have endorsed these watches, as well as many names from the sporting world, including Tiger Woods, Tom Brady and Cristiano Ronaldo. Of course, the brand hasn’t escaped the dazzle of Hollywood, with the likes of Brad Pitt, Leonardo DiCaprio and Uma Thurman all choosing TAG Heuer as their favourite luxury watch brand.

Omega SA

If it’s good enough for the future King of England and James Bond, then it’s good enough for us. Omega SA watches are known for being rugged, functional and stylish enough for any occasion. Prince William is a fan of the popular Seamaster model, which has been in production since 1948 and is a favourite of former US Vice President, Joe Biden.

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