Whereareyounow? Josie x
Josie has come a long way from her BowHo days in Cardiff. Gone is the pokey room under the stairs and the 1970’s machine. Now things are a lot more swish… she even has a radio.
From stockists to Spitalfields, Josie has covered the country and continues to spread that Whereareyounow? message to all and sundry.
TopShop heard her call and she launched in the Oxford St branch in March 07.
Things have been on the up ever since and the on-line shop will arrive very soon, so watch this space…
Josie’s style is eclectic. She loves making a statement and avoiding trends. That’s why every piece she designs is totally different and belongs to someone totally different: spunky Stefanis, boho Siennas, quirky Kellys and cool Kates.
Whereareyounow? is about beating the High Street, giving new life to vintage and claiming your own style.
Whereareyounow? employs about a dozen ladies who love to sew. They work from the comfort of their favourite chair or dining room table to bring you much loved, unique garments.
Every week, Josie pairs up belts with scarves, ribbons, necklaces and tablecloths and sends them out… only to welcome them back seven days later, transformed: labelled, pressed, ready for a party.