PR Assistant Job Profile

Find out the typical duties requirements and opportunities of a PR Assistant”¦

 Job Description:

As a PR assistant, you will help create and manage positive public perceptions of their clients. While the targeted group depends on the type of client, a PR assistant will help maintain affirmative relationships between the client and other businesses, employees, investors, legislators, customers, or other communities. As an entry-level employee, a PR assistant will support all members of the agency or firm in the day-to-day functions of media relations and the satisfaction of client needs.

Responsibilities:

• Keep calendars (editorial, press conferences, events etc.) and media lists
• Participate in brainstorming and planning sessions
• Assist in organizing and execution of events, campaigns etc.
• Conduct research to support PR planning
• Draft and distribute content such as newsletters and releases
• Edit videos and presentations as assigned
• Support relations with stakeholders, media, vendors etc.
• Assist in tracking media coverage or PR metrics (e.g. web analytics)
• Invent ways to streamline communication and plan execution
• Undertake general administrative and clerical duties
  
  
  
  

Skills:

• Proven experience as PR assistant or similar position
• Outgoing and Confident
• Excellent communication and writing skills
• Knowledge of video production and editing
• Willingness to follow industry trends and current methods
• Well organised and able to keep to deadlines