Online Marketing Manager Job Profile

Find out the typical duties requirements and opportunities of an Online Marketing Manager”¦

Job Description:

Campaigns will be run across all major Search Engines, Social Media platforms and anything new you can think of in order to continue delivering results for our clients.

Responsibilities:

• To contribute to process improvements for online content requirements
• To upload and maintain local content including, press section/newsroom, teasers, contact pages and promotions section
• Execute and deliver marketing materials and digital
• Project manage the production of marketing assets within agreed timelines and budgets
• Present and report on activities with accurate project management information
• Work alongside the Marketing Assistant to produce and distribute emails to the correct segments
• Writing and proofreading online copy; including blogs, emails and website

 

Skills:

• Know how to run and setup campaigns on Social Media and Search Engines
• Be able to demonstrate experience in direct response, lead generation marketing
• Have a very good attention to detail in order to provide feedback and reports to clients
• Understand conversion rate optimisation
• Be proficient with Microsoft Office
• Keen to explore new marketing channels in order to be able to offer these opportunities to clients
• Previous experience working on a commercial website, including content management systems
• Good communication skills at all levels within the organisation
• Digital Marketing background/understanding is essential