Ravensbourne Fashion Students Collaborate With Denim Brand Wrangler
Ravensbourne’s Department of Fashion will be showcasing innovative denim clothing and accessories collections designed in collaboration with Wrangler, at Transitions 2.0. Coinciding with Wrangler’s 70th anniversary celebrations, the event makes up Ravensbourne’s second annual denim innovation showcase in collaboration with Wrangler and VF Corporation.
Groups of students from Ravensbourne’s BA (Hons) Fashion, BA (Hons) Fashion Accessory Design and BA (Hons) Fashion Buying and Brand Management courses were challenged to develop a 10-piece men’s or women’s collections marketed at the fashion-forward consumer for Wrangler. They were also encouraged to build on Wrangler’s ‘body bespoke’ concept, whereby they tailor the design for every size of each style of their jeans to ensure every size is equally flattering.
Transitions 2.0 is a free event open to all and is due to take place at the Bargehouse, Oxo Tower Wharf, London on the Friday 9th February 2018.
Highlights to include:
Using the strapline ‘wear your waste’, Wrangler Wasted created a garment using 100% recycled denim. Water wastage is a huge issue in the denim industry, so they worked with a Spanish company, which uses high-tech machines to reduce this, as well as using exclusively recycled materials.
Ibridi x Wrangler
This collection draws inspiration from the late ‘70s and ‘80s power-dressing trends and neo-romantic styles. It is aimed at the modern cosmopolitan woman: she chooses to embrace her femininity, she seeks new ideas for individuality and does not confine herself to societal expectations.
Uniform’s vision was to introduce a luxury accessories line for the hard-working, modern day woman. Their collection centres around themes of work and construction, yet they have stayed true to Wrangler’s history as jeans designed for rodeo-use, by mirroring the materials used during the cowboy-era.
Additionally BA (Hons) Graphic Design, BA (Hons) Digital Photography and BA (Hons) Fashion Promotion students will be presenting a selection of their work.