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Profile 2011 Designer’s Press Release


Profile – the fashion show for new British designers


ANAR                                                                      CAIT Jewellery                                                             TOT

Profile would like to introduce you to the hottest new fashion designers in the UK right now. The designers showcasing at Profile, will be joining Lauren Goodger, when she debuts her red carpet collection on 10th November.

The designers are a mix of womenswear, menswear and accessories and have been selected due to their talent and gorgeous designs.


1 of 1 Design

1 of 1 Design is an emerging designer bringing art into fashion. The label Draughtsman is about designs for who want something different but don’t want to look as though they are trying. They want clothes that feel familiar but that have quirky details; that make people come back and take a second look.

Aether Vesture

Founded in January 2010, Aether Vesture is the contemporary menswear label by designer and artist Paul Scadding. Paul is inspired by the relation between human beings and natural world that surrounds us.

Afromania by NKWO

NKWO is a bit free spirited, a bit nomadic, totally African label The clothes are free-spirited and nomadic, inspired by the wild freedom and innovation. Afromania is the highstreet label by the award winning designer behind NKWO.


Anar is ground breaking young designer to watch who combines many styles into a fresh approach to fashion. She centers her designs around femininity and independent women.

And / Or

And/or is a new fashion clothing brand from the busy city, London. We are a high-street fashion clothing brand with urbanism city style for cool women and/or ,as they say, fashionable women, just like us.

CAIT Jewellery

Founded by Kate Hobson in 2010, CAIT jewelry is all hand-made in their Liverpool studio. Kate started making Jewellery as a hobby selling to small boutiques. Worn by strong city women, CAIT Jewellery is a statement.

Christina Adami

After graduating from Central Saint Martins College of Art and Design, Christina Adami set up her womenswear label in 2011. She recently collaborated with Florence Welch on her US tour.

Christopher Waller

Christopher Waller’s Final Year collection was shortlisted for the Graduate Fashion Week Gold Award Final, he created his collection in July 2010. The Christopher Waller Spring Summer 2012 collection provides women with clean lines, block colouring and luxe fabrics. Minimal is sexy.

Jane & Marilyn

February saw the launch of new online fashion label, Jane & Marilyn, providing grown up glamour for real women. Taking inspiration from the partnership of Jane Russell and Marilyn Monroe and the gorgeous clothes of the 1950s, the brand should appeal to women of all ages.

Jezabel Jones

Jezabel Jones was created by accessories designer & Central St. Martins alumni Amanda Sutcliffe. The debut collection works with elements of modern craft; lace is reinterpreted in laser cut leather, fabrics are mismatched and contemporary shapes are constructed using traditional techniques.

Kelly Love

Kelly Love is an Australian fashion designer with a label in her own name. The signature behind the label is a tribute to feminism, old world glamour and love in the purest form. Kelly Love uses luxurious fabrics and precise tailoring throughout her collection.

Lauren’s Way

Lauren’s Way was started by Lauren Rose Goodger, who is known from tv series The Only Way is Essex. She is a talented, stylish individual and has a range of self tanning products, fake eyelashes and hair extensions. Lauren has recently designed her own clothing range; the Red Carpet collection will be launched at the evening Gala.

Louloubelle Bags

Louise O Leary studied Interior Design before starting a small collection of silk, cotton and linen bags that were sold in Cows Lane Fashion Market Dublin, with them now being stocked in over 20 boutiques. The Spring/Summer 2012 collection features vibrant colours inspired by the freshness of the season.

Marina Prokopiva

Marina Prokopiva is a London based jewellery designer. Each is an intricate, colourful and decorative piece of wearable art.

Posthuman Wardrobe

Posthuman Wardrobe is a concept brand created by Westminster BA and MA graduate Nimesh Gadhia in 2010. Driven by analysis rather than aesthetics, Gadhia is able to amalgamate disparate influences to yield intelligent, unusual – yet wearable menswear pieces.


Rachel Grace Antonio studied at Central Saint Martins, Edinburgh College of Art and the Bartlett School of Architecture (UCL). She was nominated for Young Scottish Designer of the Year in 2006 and through soft tailoring and asymmetric cuts, the label provides an easy elegance for the modern woman.

Rebecca Torres

REBECCA TORRES is the womenswear label from Glasgow based designer, Rebecca Torres. Started in 2008, she was she was selected as one of the top five designers to discover in 2009 by The Herald. The dynamic shapes and colour palette explored in her garments, mould to a woman’s body and emulate a feminine and sexy silhouette.

Tobi Hannah

Tobi Hannah OCW has developed a reputation for creating well-crafted occasion dresses that make women feel effortlessly sexy. The Spring Summer 2012 collection takes inspiration from several paintings by artist, Tamara de Lempicka. Key Trends include: floral detailing, peplums and pastels.


Designer Waykoman launched his own collection of ready to wear menswear label TOT in the spring of 2007 and subsequently his first store. He claims his designs are practical yet infused with a twist.

Vjera Vilicnik

Vjera Vilicnik is a Croatian born, London based designer. As part of her training she  completed four levels of professional haute couture embroidery  at Ecole Lesage in Paris. Throughout her career as a designer, she has presented two capsule collections, Spring/Summer 2011 at Profile 2010, and Autumn/Winter at LFW in February 2011.

There will also be live music throughout the day from Daryl Kellie, Lewis Clay, Hip-Notic and Dervla & Nils.


Louloubelle Bags

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