Noir – Reflection Automne / Hiver 2007

                                      

 

About NOIR 

Noir is designing it’s collections for both the consumers fashion and social conscience by creating meaningfulness in the luxury segment.

Today, emphasis is on fashion that carries a greater and deeper meaning. Clothing is more than protection against the weather; it is a means of establishing the personal identity that is presented to the world. In a world where we often take and seldom give, NOIR is aimed at both the fashion and social conscience of the consumer, who can thus endorse consumption and give a little back to the world by purchasing clothing that supports sustainable business processes in the Third World.

Peter Ingwersen says: “We want to be the brand that turns Corporate Social Responsibility Sexy”.

 

Reflection Automne / Hiver 2007.

 

Noirs fourth collection entitled “Reflection” is a celebratory tribute to freethinking, self invention, sexual emancipation, and glamorous decadence.

The Aesthetic of the collection is rooted in the cabaret scene of 1930’s Weimar Berlin; a centre of European intellectual life a mesmerizing metropolis of night people, visionaries, artists, sexual entrepreneurs and political extremes.

 

The collection is conceived in masculine and feminine contrasts: Meticulous tailoring is set against 30’s floaty pieces and androgynous uniforms are emancipated by diamante embellishment.

 

The collection celebrates the multifaceted cotton fibre which is fundamentally wedded to Noir. Transparent organdies, refined tuxedo shirting and sateen cotton unite with uniform inspired wool and 30’s authentic crepe.

Contrasting the cotton, the collection also embraces decadent chintzed wools, glistening sateen, smoky silk sheers, lavish metallics and glamorous underground velvet.

The colour palette is inspired by Berlin and its light between midnight and dawn.

Sensual blacks and midnight blues, smoky greys and greens paired with tarnished night club metallic’s epitomized the night. Broken whites take companionship with frosty blues and red wine lipped pinks in symbolizing the dawn.

 

“Reflection” will be launched in fall/winter 2007 and will be offered to selected customers during February, January and March at international fashion fairs in Düsseldorf, Copenhagen, London and Paris.

 

Behind NOIR

 

Peter Ingwersen is the creative mind behind NOIR. He was previously employed as Brand Manager for Levi’s RED and LEVI’s Vintage before moving on to becoming Managing Director at Day, Birger et Mikkelsen, the internationally renowned Danish clothing brand.

The Danish-born photographer Marc Høm is the photographer behind the NOIR images. He began his career in New York where he worked with Fabien Baron from Harper’s Bazaar and the late Liz Tilberis. His work includes campaigns for the fashion houses Gucci, Max Mara and Genny, as well as portraits of some of the most creative, influential and notable individuals in music, fashion and film – Iggy Pop, Cher, Faye Dunaway, Aretha Franklin, Christopher Walken, Alexander McQueen, Vivienne Westwood, Johnny Depp, Gwyneth Paltrow to name a few. His work has featured in publications such as W Magazine, Harper’s Bazaar, Vanity Fair, British Vogue, The Face, The New Yorker, French, Arena, Esquire and The New York Times Magazine.  Marc Hom launched his book Portraits in 2006.

Born in Croatia and raised in Italy, stylist Anastasia Barbieri, who is styling the NOIR images is based in Paris where she is Contributing Editor at French Vogue. She has worked with the distinguished photographers Mario Testino, Mario Sorrenti, Glen Luchford, Mert Alas & Marcus Piggott, Terry Richardson, Corrine Day and Andres Serrano and her work can be seen in the magazines French Vogue, Vogue Nippon, Dutch, V Magazine, Arena, The Face and Ten Magazine. Anastasia has provided the fashion houses Givenchy, Lanvin, Costume National, Max Mara, Chloe and Issey Miyake with expert consultancy and she has worked on several campaigns such as Givenchy, Fendi, Roberto Cavalli, Celine, Sisley, Costume National, Salvatore Ferragamo, D&G and Moschino. For further information see www.artpartner.com

 

 

 

Noir. IlluminatiII

Noir’s vision of corporate social responsibility has led to the creation of the cotton fabric brand ILLUMINATI II, launching in 2007 and offered to the fashion industry by 2008.

Illuminati II will produce the finest sub-Saharan cotton from Uganda, manufactured in Europe for onward sale to leading luxury brands whilst supporting the African cotton workers in the supply chain called Proud Harvest.

Also, the NOIR Foundation, a fund that allocates a certain percentage of the sales revenue to Proud Harvest that supports consumption by applying the Humane Business model providing much needed help where it is required the most

Illuminati II is the luxurious fabric brand that will supply the highest quality cotton fabrics to NOIR and other luxury brands under the umbrella of Global Compact principles www.unglobalcompact.org and ILO www.ilo.org. Homepage: www.noir-illuminati2.com

 

                                          
 

The NOIR A/W 2007 collection consists of 70% certified fabrics and/or African cotton