Designers Exhibiting at Profile: Bees Company
24-08-2012
A basic, that gives our clients creative liberty to adapt each garment to her own personal style. Versatile and comfortable, BEES COMPANY clothes can be worn from morning to night, with just a change in accessories to modify the look. Each piece can have a thousand styles, just let your imagination fly.
This project arose from the need, to find solutions regarding sizes that never quite fit properly and the pre-defined style/look most brands imprint on their garments which leaves no room for real personal creativity and styling. Thus this off the rack concept. Perfect pieces that fit all body types with such simple lines that they adapt to any taste and life-style. In general, clothes you find are classified in three sizes: small,
medium and large. These sizes correspond to the volume of body mass. A classification that does not easily adapt itself to the reality of the female body. In actual fact, women have volume in different parts of the body, which means that we often have to buy clothes according to our largest attribute, be it your shoulders, tummy, hips or legs.
We strove to overcome this limitation with knits of high quality which allow us to create peices that easily adapt to the bone structure of each woman and not her volume. Each piece is conceived to favor and exarcerbate women’s best attributes according to body-type. The elasticity of our knitwear and the design help to ingeniously distribute a woman’s volume, creating a balanced and attractive figure.So that BEES COMPANY clothes would only have 2 sizes, we studied volume and body shapes down to the finest detail. Size 1 fits from 34 to 40, whilst size 2 fits 42 to 46. The only exception are the jumpsuits which come in 3 sizes due to the different torso heights and leg heights. Here we have 3 sizes; size 1 which fits a 34-40 regular, size 2 which fits a 36-42 tall and a size 3 which fits 38 to 46 tall. In this way we can accomodate all body shapes and sizes. We want our clients to be proud of their bodies, their curves and themselves!