Designer Diary: Melt London

The
collection is complete! Hurrah.

 

 

My check
list has a tick in every box, my heart rate is dramatically high and my blood
pressure must be off the scale, but every piece is now finalized. The clothes
sway on wooden hangers proudly displaying large labels which are stamped “Melt
London”.

 

 

My desk is
scattered with the off-cuts from the look book, and the floor is littered with
fabric and trims, but my happiness quota is now absolute. The story has named characters
and a title……………… "Percival Loves Doris."

 

Well of
course he does!

 

 

Our
Percival is dark and dramatic, a cross between highway man and soldier. He has
a practical edge which gives him purpose as he keeps out the cold, yet he still
succeeds in covering and complimenting all that lies beneath. On the surface he
is a coat, but in his heart he is so much more.

 

 

His
girlfriend Doris is all slinky sex and feminine promise. She is a simple type,
but classy in a lingerie style that adds colour to Percival’s manly life.

 

 

Our Percy
has many close friends……. he, with Herbert, Fred and Ringo are truly a band of
brothers. They hang closely together along the rail, whispering and flirting
with Enid and Felicity’s deeply coloured depths. Their enamel buttons are gently
reflected in the girl’s silky sheen.

 

 

 

 

 

This well
turned out group have every seam lovingly satin bound, every trim in place,
every zip, zipped tight and every button, buttoned in place. Winter 08 is a
love story, a tale of passion and drama, each element complimenting the other,
a romance once seen, never forgotten!

 

 

Now I
leave them waiting in anticipation, because I must tear myself away and blink
clear the world of fashion, as it’s off to India for me. Two fabulous weeks to
be dazzled by textiles, spices and jewels.

 

 

So happy
holidays to all, and lets make it a wonderful, peaceful new year.

 

 

By Susan
Royston

Creative
Director of Melt London