All Eyes on London…
Snowy New York may have passed the baton to stormy, wet London but at Somerset House, LFW’s main venue, but it was all about a positive future ahead.
Natalie Massenet, chairwoman of the British Fashion Council, addressed an audience made up of international press and buyers with; “We are delighted that our overall contribution to the economy has increased. We are committed to supporting continued growth in the sector which we hope will lead to more opportunities in the future.
“The global spotlight is on London with Fashion Week, the BAFTA’s and the Brits bringing with them the global fashion, film and music industries. We truly are the global creative capital.”
The fashion sector now accounts for approximately 800,000 UK jobs and has risen 22 per cent, it is valued at £26 billion, up from £21 billion since 2009.
The Mayor of London Boris Johnson said: “These latest figures are clear evidence of the hugely important contribution that fashion makes to our economy. It is a dynamic industry whose value is increasing thanks to the dazzling creativity of our designers, the brilliant colleges that bring up the next waves of talent and a fast moving retail sector, which covers the spectrum of great style from bespoke to high street. My office will continue to work with the British Fashion Council to ensure that London remains on the front row in the international fashion stakes.”
With the event officially open and toasted with a glass of bubbly it was the turn of Korean designer J. JS Lee to start the catwalk proceedings. On the official LFW schedule 77 designers will show presentations or catwalk collections over 5 days with numerous others showing off schedule at events like Fashion Scout.
FashionCapital will be reporting from the shows daily please visit our LFW page.