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NEWSLETTER
Dear all,
The FashionCapital Roadshow!
The highly popular and invaluable seminar on ‘How to Succeed in Fashion Today’ is taking to the road for a tour of the UK! Visiting six destinations across the UK, key members from Fashion Enter and leading industry experts will be visiting a town near you to provide that all important advice on running a fashion label in today’s industry.
The week long tour will commence 22/10/12 with cities across the UK confirmed soon!
Just take a look at the comments below from past attendees:
‘I found the seminar to be like ‘insider information’, all the actual practical things you need to know that others keep secret. The day was varied, learning about starting up a business, sales and costings, what it’s really like to deal with buyers, manufacturers and even employment law. Well and truly worth attending if you are considering fashion design or need help getting your business launched’ Bernadette Cronin
‘All of the seminar was brilliantly conducted with invaluable information.’ Gemma Mahler
‘Jenny Holloway was an honest and inspiring speaker and brought home that failing is nothing to be scared of and embracing the idea can actually help you find the path to success……what a wonderful woman.’ Baronage Keegan
‘Just wanted to say thank you so much for Fashion Enter Seminar and this great opportunity to meet all of you and hear about great support you provide for new fashion designers. I left really excited and as this is the second year of my membership I would like to put all my effort and use all opportunities and services you provide to members.’ Cynthia Seinfeld
‘Thank you to all of you for putting up such a great event, it was really good to ‘meet you’ all and get an understanding of all possibilities and help that can Fashion Enter can provide.’ Johanna Yakima
‘Just wanted to say a big big thank you to you all for yesterday, and all you do in support of us designers. It’s truly amazing – especially in this day and age, and I am really grateful!’ Sarah Toole
The six destinations will be announced shortly with all information about how you can attend, learn how to start your own design company the right way and join our amazing network.
Pattern Cutting Courses at The Fashion Studio
Beginner and intermediate pattern cutting courses will soon be available at The Fashion Studio from September.
Beginners will learn how to make a size 10 dress block and toile from start to finish.
Intermediates will learn how to:
Take Measurements and start to manipulate Block pattern to specific measurements.
Finish Block pattern and cut out and make toile.
Fit toile and amend pattern and toile.
Look at different ways to use the blocks as help for different designs such as draping, asymmetric and block colouring.
Transfer this work to a pattern.
The courses will be taken by leading industry expert Desiree Koster. Desiree has over 25 years experience of pattern cutting and sample machining and has worked with top names such as Biba and Bruce Oldfield.
If you would like to request your interest and enquire about dates and costs please email jenni@fashion-enter.com
Meeting the Sales Manager
Today Fashion Enter’s Sales Manager Fiona Forrest had the opportunity to meet some of our members on a one to one basis. It was a fantastic opportunity for the designers to show their samples and discuss who they would like to see selling their collections. Fiona will now be working closely along side these designers and concentrating on securing meetings with buyers and opening new accounts!
Fiona will now like to hold another meeting with a selection of our members. If you are a member of Fashion Enter and would like to meet Fiona to discuss your range please email jenni@fashion-enter.com
Apprenticeship update:
House of Fraser second stage interviews
House of Fraser held interviews last week to select an apprentice to work at the leading departmental store.
Four candidates have been selected for a second interview. Congratulations to Chloe, Sannita, Karen and Nana. Good Luck with the next stage!
New Tutors
Fashion Enter would like to welcome two new tutors to the apprenticeship programme. Qualified teachers Kemi Oloyede and Eni-ola Oluweni will be joining the programme to tutor the next cohort of apprentices through the 18 month programme.
Kemi has an excellent knowledge of the educational system and understands exactly how the fashion industry functions. Her experiences range from teaching short courses in fashion design and dress making to tutoring secondary school and sixth form students.
If you would like to apply for the apprenticeship programme please email jenni@fashion-enter.com
Embroidery courses at The Fashion Studio
FashionCapital is delighted to announce it will soon be offering embroidery courses covering thread work, bead work and 3D embroidery to create wearable art!
Using a combination of traditional and contemporary techniques to create beautiful pieces of art to wear, display or put to practical use however you want. You can customise garments, accessories or furnishing.
On the course, students will be introduced to the various media available and work with their preferred options across the five weeks of the course. They will learn to work from concept to product using thread, beads, stones, metals, crystals or textiles to create unique embellishments for items of their choice.
Each student will choose a concept/project and with expert guidance, develop it from idea to product. They will receive a personalised handbook created for them incorporating their learning on the media and project of their choice.
The course will be taken by Eni-ola
Eni-ola was born into a family of traditional craftsmen who worked in metal, beads and textiles and began creating wearable art at a very early age. Against the backdrop of family tradition and trade that went back generations, she first learnt the crafts from her grandparents who created beautiful embellishments to clothing, accessories and soft furnishing. The family business provided endless resources for experimentation and unbridled adventures in creativity. She decided to explore contemporary ways of applying the ancient traditional techniques she’d learnt as a hobby while studying for a degree in Physiology. Appreciation and demand for her creations soon convinced her to continue the family crafts and trade creating bespoke ceremonial / occasional clothing and bridal wear. With many years of experience in bespoke embellished clothes making, she later studied Product design and development at the London college of Fashion. She now lives and practices in London.
Professional Legal Guidance with Collyer Bristow Solicitors
FashionCapital is delighted to be working along side Collyer Bristow Solicitors on a unique resource for new and emerging designers who seek professional legal guidance.
Collyer Bristow LLP is a 30 partner firm of solicitors with offices in London and Geneva. The firm combines a history of high quality legal work and professionalism with a dynamic team of lawyers.
We provide a complete legal service to a wide range of businesses and private individuals involved in the world of fashion. We pride ourselves in offering clients a genuinely personal and professional service. Our team represents well known clothing and footwear brands; up and coming fashion designers; online retailers; jewellery manufacturers and designers and supports and advises new and established clients in their commercial dealings. Our fashion clients include public and private companies, partnerships and many owner managed businesses.
To read about the team please click here
The Business of Fashion Workshops
Spaces on the courses are now being booked! Make sure you book your place now!
Click here to find out more!
Fashion Enter is running another series of their popular business workshops for fashion designers in 2012.
These courses have already helped launch a number of designer businesses as well as helping existing businesses improve.
Dates: Thursdays – September 13th, 20th, 27th, October 4th, 11th, 18th 2012
Price:
Fashion Capital members = £60 per delegate per workshop;
Non-members = £75 per delegate per workshop.
How to Book: Please email Nigel Rust at Fashion Enter: nigel@fashion-enter.com
‘Vanity sizing – exploding the myths’
Alvanon was founded in 2001 by Dr. Kenneth Wang, a successful manufacturer of children’s clothing and world-renowned expert in the apparel industry. Alvanon quickly demonstrated that poor fit was common across the industry, leading to billions of dollars in costs worldwide from returns, markdowns, alterations and exchanges. The mission of the company quickly became clear – to help manufacturers, retailers and brands make the transition away from outdated perceptions and begin employing the latest research in body shape as smoothly and inexpensively as possible. They are executing their vision to be the industry’s global size and fit expert, through use of scientifically backed strategy consulting and practical tools. See below a snippet of the president’s view on vanity sizing within the apparel industry.
There is a perception that an increasing number of fashion suppliers downsize the sizing on their labels in order to make customers feel better about the clothes they try on and buy. This practice called ‘vanity sizing’ is not as prevalent as some would have us believe. Apparel sizing and fit expert Ed Gribbin clarifies the situation.
To read the full article please click here
Boutique Pick of the Week
Fly the flag for Team GB in this bright blue Lauren’s Way dress. In an on-trend peplum style, this tailored dress enhances the feminine figure and a flattering square neckline draws the eye down without flashing too much flesh. The 3/4 length sleeve keeps the dress demure and balances the shorter skirt length. Add a skinny waist belt to make the waist look even smaller and heels to make your legs look even longer and get ready to cheer on the gold medals for style. This dress is £54.98 and is available from the Lauren’s Way e-boutique on FashionCapital’s FCB Boutique.
Until next time, have a great week
All the team at Fashion Capital x
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