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NEWSLETTER
Dear all,
Profile at the May Fair hotel! Profile returned with a bang on Monday 6th September! After just weeks of preparation and hard work the much anticipated Profile fashion event took place at The May Fair hotel in London. Taking place in the grand Crystal Room, 20 carefully selected, up and coming designers showcased their S/S 11 collections. An impressive guest list of press, buyers and stylists all confirmed attendance and even with an ill timed tube strike the event attracted a high calibre of guests including the Buying Director of asos.com, accessory buyers from Fenwick, WoolMark, Drapers Record, In Style, Easy Living Magazine and many more publications. We are delighted to have received this press already: The Stylist and the City Fashion Insight
Confirmation just in that the Metro will also be doing a piece on the event. Watch this Space!
Images www.andyespin.com
BrandAlley
Last Wednesday BrandAlley and Fashion Enter held a press day at the prestigious Mayfair hotel for the little black dress competition. 8 top fashion Journalists attended the luxurious and indulgent afternoon held at the Mayfair’s beautiful Amarillo suite. Guests enjoyed high tea, champagne and canapés before having a personalized fitting with Fashion Enter’s very own expert garment technician Kosa. Journalists were fitted and had the opportunity to choose one of the ten finalists bespoke little black dresses which will be tailored to fit. All the finalists Little black dresses will be available for sale on the Brand Alley website from mid September.
We received the first press on the Metro website
The Collection
The Collection in association with FC and Edge Models returns next week for an exclusive pre London Fashion Week extravaganza! With the theme avant garde there will be no holds barred for this exciting showcase of up and coming designers.
It will take place at the sophisticated nightclub Merah near Oxford Circus on 16th September and a whole host of press, buyers and stylists will be invited.
If you are a ladieswear or accessories designer there is still time to get involved. The price is £150 plus VAT and you will have up to 10 complete outfits on the catwalk, organisation and styling, inclusion on all pre and post event publicity, an opportunity to be featured on The Collection DVD, professional images and a fun fuelled night out at one of London’s hotspots!
To express your interest please email jemima@fashioncapital.co.uk with a selection of images.
Bath Boutique – open for Business!
The launch of the British Designers@FC Boutique in Bath took place last week where local press, industry figures and potential customers were invited to enjoy a very British ‘high tea high fashion’ experience with delicate bite sized cakes on vintage china, tea and of course champagne. A steady flow of faces ranged from Bath Life Magazine to renowned journalist Iain R Webb. The local newspaper ‘The Bath Chronicle’ came in to shoot Bath grad – Natalie Ellis’ collection on our model Bek – alongside Louise Pickles – the fashion design course director at Bath Spa Uni. A good time was had by all and by the end of the evening Stef and I were ready for a serious amount of shut eye.
We are now open for business so do pop by the British Designers @ FashionCapital boutique whenever you are visiting the world heritage city of Bath!
JoJo
FCBoutique.co.uk
The next photo shoot for the fcboutique.co.uk will take place tomorrow in the Croydon studio. If you have not yet expressed interest or are not already utilising this service, you need to contact Emily@fashioncapital.co.uk to feature within this additional potential revenue stream for your business. We are continuously working on the site to enhance its usability and launch marketing campaigns to help increase sales for your label. Please ensure you send your products for the photoshoot. Also if any designers have other professional photography please send through to Emily@fashioncapital.co.uk as you may be selected to feature on the homepage of the website.
Clothes Show Live 2010
Not only is the FashionCapital retail name taking the online shopping scene by storm, we will be returning once again to the Clothes Show Live supporting a range of our designer members across 24 stands. This vast 6 day event is the largest fashion and beauty consumer event on the planet and is therefore the perfect selling opportunity for your label to utilize the 185,000 hungry shoppers eager to pick up a piece of the finest up and coming designer fashion.
The internationally acclaimed Profile event will also be returning to the stage for you to truly captivate your target market, and with leading fashion industry figure heads floating around the NEC including the likes of Hilary Alexander and Erin O’Connor poses more fantastic networking opportunities.
Please contact jenni@fashion-enter.com to get involved.
The Showroom assistant internship
We have been inundated with requests for internships for the Showroom but we are happy to help so please feel free to contact Lynsay@fashion-enter.com for more information.
Specialist Advisor Service and Sourcing Agent for New and Established Designers.
Sangram Gill is the latest specialist advisor to join FC.
‘I can assist new and established designers with new designs, design modifications, sourcing all kinds of fabrics from cotton to leather. You can supply me with your design and budget and I can get a counter sample made with all costings in a very short period of time. I have been supplying big names like M&S and others with quality finished products.’
For a list of products Gill is able to source and for contact details please see the Specialist Advisors section in Members only.
Job opportunity at Vangil Designer Range.
After a very successful day at Profile show, Vangil designer handbags is looking for an experienced female sales agent to market their Beautiful, Top-quality, Hand-crafted, Designer handbags. A very handsome commission is on offer. This is a good chance to make some serious money. Contact 07872643840 or sales@vangil.co.uk. www.vangil.co.uk
Boutique pick of the Week
Our favourite piece from the boutique this week is this deep plum long line jacket. This season is all about ‘the coat’ with outerwear being the most important statement to make through the Autumnal and winter months and this tulip bottomed fitted jacket is a versatile and elegant option for any fashion savvy buyer looking to make the transition from summer to the colder weeks ahead. With its fabulously flattering colour and tight cinched in waist this classic looking coat can take you stylishly from day through to night and the exquisite pleated collar ensures that this is one wardrobe staple you cannot live without this season.
Until next time, have a great week
All the team at Fashion Capital x
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