NEWSLETTER 24th JULY 2013
Dear all,
The two big topics that have been dominating the headlines this week; the Royal baby and the month long heat wave. Both of which, funnily enough, have a knock-on effect on the world of fashion; from Royal baby clothing ranges and merchandise to an increase in footfall with summer sale shoppers. Meanwhile, trade show season is well underway with the likes of Pure London, Margin and Moda on the agenda.
On FashionCapital this Week…
Ashleigh Kane takes a sneak peek at the Autumn trends and reports on the emergence of camouflage chic, the Global Fashion Awards Shortlist has just been announced and Alice Burkitt, from Creative Skillset adds her blog post about the recently launched ASOS and FashionCapital ‘Stitching Academy’ calling it a ‘fantastic scheme’.

The Stitching Academy featured in ‘The Positive’
‘The Positive’ is London’s first online and soon-to-be weekly ‘freemium’ print newspaper dedicated to unearthing and reporting on visionary, constructive, positive aspects of life. Just published is a piece on the Stitching Academy check out the link:
http://thepositive.com/london-stitches-more-jobs-into-the-workforce/
The Latest from The Factory
Along with a buzzing factory floor and our first 10 Stitching Academy recruits on the mezzanine level we had a 3-hour visit from 14 Assistant Buyers from ASOS.com; the group reviewed how the factory works and all the various stages of production. The feedback was extremely positive and the group found the visit very informative and useful. Another session is due to take place in a few weeks.

ASOS Assistant Buyers visit The Factory
Coming Soon a New Pattern Cutting Course at The Fashion Studio
This September The Fashion Studio based in the Docklands will be running a pattern cutting course with Rose Blair.
About Rose Blair:
Rose has just graduated from BA Fashion Design at Ravensbourne. Her six-look graduate collection was shown at Graduate Fashion Week. During her time at Ravensbourne she worked as a studio assistant at a Quontum; a small womenswear label. Prior to that she studied BTEC fashion for two years which is where she first learnt Pattern Cutting.
The course will include:
Day 1: Start to make size 10 Block from the beginning
Day 2: Finish Block pattern
Day 3: Copy and cut out Block pattern in card and calico
Day 4: Make toile and look at ways to use the block as an aid in pattern cutting
Day 5: Make pattern for basic skirt and or blouse
Students will learn:
* How to make a pattern from the start
* How to use pattern cutting tools
* What Seam allowances to use
* Start to gain knowledge in how to use blocks as an aid in pattern cutting
* To make a simple skirt, blouse and dress pattern
To express an interest in this course please contact Jenni jenni@fashioncapital.co.uk

Rose Blair’s graduate collection
Payleven for Mobile Card Payments

Payleven, a young British payments company has recently come out with the world’s first mobile Chip & PIN device. The intelligent technology works through a small, pocket-sized Chip & PIN reader which connects via Bluetooth to an App on either your Apple or Android Smartphone / Tablet. It is truly mobile and will let you take payments anywhere (pop-up boutique, trade show, festival, etc).
You can purchase Payleven for just £89 and they simply charge a flat 2.75% fee on all transactions – with no long term contracts and minimum charges.
One of our valued clients Elizabeth Hirst, co-owner of design shops Tusch & Egon, says: “Customers who see us using it are really impressed by the latest technology and they react to it. For me – it just leaves more time to focus on my customers and the business, without having to worry about any problems with payments.”
We have a special promotion for Fashion Capital readers, please click on the link for more information about this exciting opportunity:
http://get.payleven.co.uk/fashioncapital/
New Production System
Mark Randle has developed an amazing production system entitled Galaxius.
Mark comments:
“Having provided production management solutions for one of the leading garment manufacturers in the UK for the last 9 years we are now making this available under our Galaxius brand bringing Cloud based solutions at an affordable monthly price without the need for a heavy IT investment.
In association with Jenny we will be working to equip the production teams of the future with the skills and tools they need to effectively manage a 21st century garment business.
I am extremely proud to be associated with Jenny and to be a part of her work to build a centre of excellence for Garment manufacturing in the UK.”
Jenny Holloway CEO of FashionCapital adds:
“The more I learn about production the more I realise there is so much to learn! This is why we are going to incorporate the Galaxius system with Mark. To be a centre of excellence means we need outstanding processes and that’s why we are using Galaxius.”
Visit the Galaxius Systems holding page at www.galaxiussytems.co.uk full launch will commence later this year.
To contact Mark about this system please e-mail: mark@galaxiussystems.co.uk
Fully Equipped Fashion Studio available with Business and Technical Support A new Shoreditch/ Hoxton based venture offers an exciting opportunity to grow your business.
Working alongside other like minded designers you will have your own work space as well as shared sample making facilities in London’s’ most vibrant fashion quarter. As part of our small group of designers you will benefit from regular mentoring, technical support and business advice to help your business grow. Benefits include:-
*Own workspace in modern bright studio with 24hr security/24hr access. * Showroom space. * Full sample making facilities inc. flatbeds/ overlocker/ coverseam and press. * Cutting Table * High Speed Broadband * Technical Support * Business Support. * Kitchen facilities. *Flexible Terms from £125 pw
This is a great opportunity to take your business forward. We are a design company with long established links within the industry, looking for ambitious individual companies who wish to strengthen their business as part of our group.
For more details email: fashionspace@mail.com
Advertise and Get Results on FashionCapital

Do you want your company or product to be promoted to a database of over 80,000 contacts?
Why not feature on Fashion Capital – The UK’s leading fashion portal, launched in 2001!
Prices are negotiable and suited for all company budgets!
In addition to your feature we can:
1) Each month send out a dedicated email to our database specifically for a certain promotional item.
2) Each month we will post an alert of your choice on the newswire. The newswire can be reviewed here (https://www.fashioncapital.co.uk/Industry/Newsletter.html) and has been established since 2001. The newswire is sent out each Wednesday.
We aim for your advertising to be productive so there is a direct impact on sales.
For more information and price lists, please contact zoe@fashion-enter.com

Introducing Designer Beata Guzinska
Beata is a fashion designer based in United Kingdom. Her collections and designed are produced in the UK.
(Image from her collection on the right.)
Beata Guzinska- was born in Konin-Poland. She is currently based in London where she creates her unique collections. Her career began when she won the contest OFF FASHION in Kielce – Poland and won the title of ”Best Designer” in year 2011.
Boutique Pick of the Week
Here at FashionCapital we have been working closely with CrystalCupsLingerie a unique label that combines the wellbeing properties of crystals with elegant and ethical camisoles and tops. The CrystalCups brand logo of a striking single flower can now be found adorning the likes of bags, note pads and t-shirts. In particular we love this flower power i-phone case with its simple but effective floral graphic.

Now £33.95 via Zazzle
http://www.zazzle.co.uk/gifts?ch=crystalcups
This week’s header features designs from Kitty Ferreira
Kitty Ferreira is a new boutique brand using only upcycled fabrics and silks hand dyed with pomegranate and onion skins. Each piece made from these silks slightly differs from the next offering real exclusivity and individuality. The label sustainably sources and produces in the UK only.

http://kittyferreira.co.uk/
If you would like your illustrations or images considered for inclusion in the newswire please contact the editor jojo@fashioncapital.co.uk
Until next time, have a great week,
All the team at Fashion Capital x
|