Amex Insiders Wear Peter Pilotto This AW16 Season
16-02-2016
This season, Peter Pilotto and Christopher de Vos looked to the vibrant, creative hub of Soho – the new home of LFW – to create the Amex Insiders’ colourful new direction. They have used their own bold visual aesthetic to modernise a jacket that will guarantee the Amex Insiders stand out from the fashion crowd.
The Amex Insiders will once again ensure that attendees have an effortless, stress-free experience as they navigate the home of London Fashion Week. They will be on-hand at all Official BFC Venues, including Brewer Street Car Park and the ICA, to answer and assist with all questions and queries to enrich the experience of LFW. Last season, the Amex Insiders assisted over 6,000 attendees at London Fashion Week to help with a range of requests including making dinner reservations, arranging private yoga sessions and even fixing broken heels.
Lisa Gregg, Vice President, Head of International Card Products and Experiences at American Express comments: “We ‘launched’ our Amex Insiders five years ago to showcase the servicing ethos of our brand and to bring our Cardmembers close to the incredible experience that is London Fashion Week. The Amex Insiders are now ingrained in the London Fashion Week experience and have been showcasing the designs of some of the true creative innovators over the years. This season, we’re absolutely thrilled to be working with Peter Pilotto, two of the most talented – and exciting – designers in the industry.”
Peter Pilotto, Creative Director, Peter Pilotto added: “We’re extremely excited to unveil our new look for the Amex Insiders. It was important for us to look to LFW’s new Soho home for inspiration as we wanted to ensure the jacket reflected the modern vibrancy and eclectic nature of this London cornerstone. The result is a vivid blue jacket incorporating our signature use of prints.”
American Express will be celebrating their fifth year in partnership with London Fashion Week for AW16. This year will also see their second season in collaboration with Peter Pilotto. Previous ‘Amex Insiders’ design collaborations for LFW include renowned British designers OSMAN, Jonathan Saunders and Christopher Raeburn, as well as Belgrade born designer Roksanda Ilincic.
Once again returning to London Fashion Week is the LFW Talk Series presented by American Express. The series of five talks offer a unique opportunity to gain exclusive insight from a wide range of dynamic innovators who have shaped the fashion industry. These include iconic fashion designer Gareth Pugh, editor and publisher Luis Venegas and Norwegian born photographer in conversation with fashion writer and journalist Lou Stoppard.
The LFW Talk Series Presented by American Express is open to all and tickets will be available online from Billeto soon. The Talks will take place daily from February 19th – 23rd 2016.
