Femini hits the hot spot with bumper FashionCapital boutique sales.

 

 

 Recently the LFF reported on the latest on-line shopping trends in the UK. Buying online has now taken over sales in mail order catalogues for the first time accordingly to a recent Mintel study. One in four adults used mail order shopping last year compared to more than half four years earlier. Britons are the second biggest internet shoppers in Europe ahead of Denmark, Norway and Germany spending approximately £54 per head in 2003.

Monika recently opened the www.fashioncapital.co.uk boutique for her collection Femini and said “In February we went on to the boutique and could not believe how wonderful it was to receive a complementary introduction to a fully e-commerce trading site. You just don’t get this type of support easily. We have at least 20 enquires a week as a direct result of www.fashioncapital.co.uk and this has given us the confidence to now open more accounts in London independent boutiques.”

The LFF are delighted to announce that Femini will be available on sale at the LFF Kingly Court boutique (off Carnaby Street) London from the beginning of May. The illustrations are fantastic as highlighted below and the collection is even better!

Monika also has a business partner Kasia and they began climbing the fashion ladder together in the late 1980s and their philosophy was simple

“To give individuality to each piece of design”.

Monika and Kasia merged together formally in 2001 to form FEMINI to create ultra-feminine collection that never compromises on materials and quality of make up. The fabrics are all sourced from Italy from the very finest of mills with textures to die for!

  

 

FEMINI has two main collections:

–         Special Design by Femini – unique designs for today’s unique woman

–         Femini – special clothes for day-to-day occasions.

 

For this season’s collection Spring Summer 05 detailing is essential and pastel colours are the heart of the new FEMINI world such

as: flower crochet, pal stone and pleated borders and piping on chiffon. Hand made embroidery is key for this seasons eclectic mix of femininity and fashion.