Huge Promotions – diary

 

Diary of Huge Promotions Ltd:
The all inclusive fashion and lifestyle PR and events agency

Week 33: Looking at Asian Fashion Trends

We at Huge Promotions offer such a diverse range of services not only public relations, but marketing, events, styling, trend predicting, media liaison to name but a few. Due to having such a wide variety of clients wanting different and diverse publicity is what stretches our talents and our range of services. The beauty of Huge is that we perfectly cater to each individual client; each service is an optional extra and effective communications with clients, press and media is what we specialise in!

As we at Huge Promotions are currently working on launching Imaan Collections, a new Islamic clothing label that is being launched in spring 2006 we thought that this weeks diary should look at Asian fashion trends and that have appeared over this year and are likely to appear over spring/summer 2006 and the launch of Imaan Collections.

 

Indian fashion has always been big, and the industry continues to boom even more as designers creatively mix the essence of the eastern style with the western, creating eye catching garments that are literally to ‘die for’. These Garments consist of lavish fabrics with beautiful embroidery and the most beautiful cuts making each garment unique to one another. Bollywood also has a major impact on the latest trends as everyone wants to dress like a Bollywood star…well a girl can dream can’t she?

However, Imaan Collections is also inspired by the eastern and western cultures of the Middle East, with a concentration in beautiful colours and delicate features aimed at the Islamic community. Their first fashion label will be launched at an exclusive and luxurious event in spring 2006. The event will be very sophisticated and enjoyable and will include a catwalk presenting her collections exclusively for the VIP guests. There will be fashion advice, make-up artists, fruity cocktails and tasty food.   

Imaan Collections show how women in particular feel the need to look good whatever the occasion. Asian clothing is designed to allow women to remain respectful of their religion and at the same time be able to fluent their individual style by being comfortable and well suited to the right occasion.

 

As you take a stroll along Leicester’s famous Belgrave Road, you can see all the glamorous designs and various colours that have set the displays in each window across the whole road. These all reflect on the latest trends for autumn and winter 2005. Colours such as reds, pinks and oranges, have all been popular this year. As for styles of clothing, designer saris, lengha’s and churidars have all had a space in the windows of each shop as they have set the trends for this year. The traditional Bandini pattern has also had a big come back this year and has been spotted at Navratri and Diwali. It’s a cool trend which has been around for years!
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However, the trends for 2006 are not that different from the embellished designs and colours seen this year, they just get better. For the spring and summer, luscious colours such as blues, aubergine and pinks are likely to be used for both traditional Indian garments and the new contemporary outfits such as designer saris and lengha suits. Autumn and winter for 2006 again reflects similar to the styles seen this year. The colour palette for the collection will include earthen browns, cinnamon, green, orange and reds.

    

For the Islamic community, the modest clothing is a loose fitting garment worn over clothes, it won’t show any curves of the body but still looks great. The clothing is designed for all occasions. Knitwear to keep you warm throughout autumn/winter and linens for the spring/summer sizzling season. The outfits are all uniquely designed and tailored to suit the practicalities of everyday lives.

The garments will be designed and manufactured just like any other garment is; with trend forecasting and customer research before hand. Each season will be a new collection, each suiting the current trends, themes, fabrics and colours. I think that the director of Imaan Collection, Sophia Kara, has devised a fantastic concept of fashionable clothing opportunity for women within the Islamic community.

No matter what journey the Asian fashion industry takes us on, we can be assured that designers will continue to introduce lavish and exquisite clothing to suit both our appetites and religion, helping us to make a lasting impression by not only looking good but feeling good wherever we go.
For further information, or if you have any queries – simply drop us a line-we’re all ears and happy to help! Also, if you have missed any of the past weeks and would like to know if we have covered your queries, please contact beth@hugepromotions.co.uk and she would be glad to send you some information and advice.
We would enjoy telling you how we can get the press talking about you too!
As all of our services are under one roof it saves our clients time and money. If you would like to know more about our background and what we can do for you, please visit our website on www.hugepromotions.co.uk or you can call our friendly office on 0116 2533418.
Huge Promotions Ltd
LCB Depot
31 Rutland Street
Leicester
LE1 1RE
T: 0116 253 3418
beth@hugepromotions.co.uk