Ebay Wants To Be Your Facebook Friend

 

Ebay wants to be your facebook friend

Global social network site Facebook is collaborating with ecommerce giant Ebay in order to link consumers’ information on an Open Graph which will become available, through the ebay feed to retailers.

This kind of system is ground breaking for retailers, they will be able to use our information to see what labels we like and what sort of person we are. But is this not an invasion on humanity? Being able to take people’s personal details from their facebooks and use it as a statistic without them knowing? Some may argue that if the person is willing to share this information on the internet then it is their own doing.

Katie Mitic, Director of Platform and Mobile Marketing at Facebook, said: “Integrating Facebook Open Graph technology across eBay’s global commerce platforms represents a powerful way to bring people together across an inherently social activity – shopping.

But do we really want to make online shopping a social event? I certainly don’t want to know everything about the person I’m buying my next Ebay fix from. Do you agree? Or are you with this innovative idea?

“Technology is changing the way consumers shop, and eBay’s integration with Facebook will make shopping social for consumers and retailers worldwide,” said Matthew Mengerink, Vice President and General Manager of X.commerce.

Ebay wants to be your friend – Accept or Decline?

 

By Jennie May Thompson