Pantone Colour of the Year 2025

The announcement of ‘Mocha Moose’ as Pantone’s 2025 Colour of the Year comes as no surprise, given the rising popularity of brown clothing items. This earthy, warm hue has captured the fashion world’s attention, making it a key trend for the upcoming year.

Overall year-on-year growth*

Brown Jacket – +127%
Brown Jumper – +116%
Brown Trousers – +107%
Brown Jumper – +133%

Shakaila Forbes Bell, Clearpay’s Consumer Insights Psychologist, comments on the pantone colour of the year: “Mocha Moose, the 2025 Pantone Colour of the Year, is a shade strongly associated with earth and nature, evoking a sense of grounded calmness and stability. In the world of fashion, this versatile hue acts as an ideal backdrop or base colour. Its neutrality and simplicity make it suitable for a wide range of occasions, working equally well for casual loungewear and formal workwear.”

(Image right mocha trousers – Derrick SS25)

Trending Jackets – From cosy faux fur jackets to stylish suede options, outerwear continues to be a popular choice for both warmth and style, offering versatility throughout the colder months and a trend we’ll happily see lead us into 2025.

Overall year-on-year growth*

Suede jacket – +85%
Cargo jacket – +167%
Brown jacket – +127%
Faux fur jacket – +125
Denim jacket – +72%
Shearling jacket – +70%

Suit Trousers – Continuing to stick around for 2025 are oversized suit trousers with a sales lift of 259%, with a focus on relaxed yet refined styles. Expect to see high-waisted, pleated designs, offering a modern twist on classic tailoring. These trousers are not only a key style for workwear but also provide a stylish, elevated option for casual outings.

*Sales data compares Monday, November 27, 2023 — Saturday, December 2, 2023 vs. Monday, November 25, 2024 — Saturday, November 30, 2024

Top image: LFW street style by Deborah Iona for the British Fashion Council