The ninth annual Regent Street Festival was closed to traffic and more retailers than ever created in store activities including traditional Afternoon Tea in Austin Reed, a James Bond themed afternoon in Bose, a heritage routemaster bus at Ted Baker and the premiere of a short film titled ”˜Regent Street’ at Apple.

This well renowned shopping thoroughfare became alive with marching bands and fanfare trumpeters.  Hit boy band ”˜Avenue’ entertained audiences from the main stage and gourmet food stands provided popular British curries and quintessentially English refreshments.  The Factory Theatre group captured the street’s attention with their incredible street performance of Shakespeare’s Hamlet from the Austin Reed balcony. A fairground carousel was a perfect attraction for the children whilst the British veteran car display was a focal point of the day.

The festival is organised by the Regent Street Association and supported by Visit London, The Crown Estate, Westminster City Council and the New West End Company. Regent Street continues to flourish with the £500 million remodelling and revitalisation programme by The Crown Estate, which is creating a quality environment for Londoners and tourists alike. 



 



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