NEWSLETTER
Dear all,
FashionCapital Membership for 2012!
Following the recent announcement of a Central London Showroom with an imminent third party Sales Agency this year, the FashionCapital membership will increase to £250 plus VAT effective date 1st February 2012
The Showroom will create amazing opportunities for our full members and will be based in Central London in Great Portland Street, home for where all the major buyers are based.
Including the new Showroom FashionCapital now has further production facilities available at The Fashion Studio, the PR Dispensary service at a discounted rate to members and a further boutique opening this year in Bournemouth.
Membership will remain at £150 plus vat until its effective date of 1st February 2012.
Please email jenni@fashioncapital.co.uk for further info on membership and how to join.
New Members seminar
On the first Tuesday of every month FashionCapital will hold an all day seminar on How to Succeed in the Fashion Industry. This will be available for all new members to attend for free and will provide an overview of services available with membership and an opportunity to meet the team! There will also be guest speakers offering expert industry advice from production to trends to important documentation.
The next seminar will take place on Tuesday 7th February at The Fashion Studio at the University of East London. This will be free for all new members and non members are also welcome at a cost of £50 plus vat.
For further information and to book your place please email jenni@fashion-enter.com
ARE YOU FASHIONS NEXT BIG THING?
HAVE YOU GOT WHAT IT TAKES TO LAND FASHION’S BIGGEST GIG?
We are looking for the nation’s most exciting up and coming new fashion designers to take part in a massive new TV show where they’ll be given the chance to explode into the fashion world by designing outfits for some of the biggest, and most fashion forward, stars in show business – whilst working alongside some of the most respected names in the fashion world.
This is a once in a lifetime opportunity for the best of Britain’s undiscovered, cutting edge, design talent to showcase their work on the bodies of some of the biggest stages in the world. The competition ends with the chance of seeing their work worn on stage by one of the biggest stars on the planet – a true modern fashion icon.
This ten week competition starts in spring 2012, and auditions will be held all over the country at the end of January. If you think you’ve got what it takes and want to find out more please email applications@twentytwenty.tv or call 0207 424 7730 ASAP.

Debenhams Menswear winner – inside story
FashionCapital and Debenhams recently ran a competition to find the next biggest designers in menswear. Judged by Julien Fuller, head of menswear at Debenhams, the competition aimed to find 2 winners that were set to take the fashion world by storm. The main prize was a contract with Debenhams for an 8 piece collection that would be sold in two of Debenhams’ stores. The winners and two runners up would also showcase FashionCapital’s Profile on November 10th.
Julien Fuller and Jenny Holloway, Director of FashionCapital, were very impressed by the level of entrant’s designs and collections, but only two winners could be chosen. The overall winners were TOT and Posthuman Wardrobe.
Please click here for an interview with the designer and director of Posthuman Wardrobe, Nimesh Gadhia.

Happy New Year from British Designers@FashionCapital
It feels like sales mania has been with us long before Boxing Day on the High Street, here at the boutique a selection of our designers are offering some fantastic January reductions; Tramp in Disguise, Masato, Nina Bon Bina are just a few to entice those bargain hunters.
We also have an industry seminar coming up on the 16th January led by our very own Jenny Holloway, here are the details:
FashionCapital Industry Seminar
‘The Reality of the Fashion Business Today’
The fashion industry is rapidly changing; from fast track fashion and local manufacturing to smaller buys and essential e-tail sales. Jennifer Holloway explores how the industry is shifting and the various considerations new designers need to take on board when entering the fashion business today.
FashionCapital Director Jennifer Holloway has worked in the fashion sector for over twenty-five years. She began her career as a buyer and moved on to produce her own label, run a consultancy and work on various government funded projects. Her company FashionCapital Ltd has grown from its online portal roots to encompass a range of workshops, courses, retail outlets, events, a production workshop and a factory based in North London.
When: Monday 16th January 2012 1.30pm for a 2pm start
Where: Bath Spa University’s Art & Design site, Lecture Theatre, Sion Hill, Bath.
Cost: Free
If you wish to attend please e-mail JoJo jojo@fashioncapital.co.uk and your name will be listed at the door (space permitting).
Plus our online boutique is finally taking shape – more on this next week.
Until then keep warm & stylish,
The team at British Designers @ FashionCapital Bath
Rah Lightbox
Look your best this season….
With a high quality photoshoot, ensuring your collection is presented at its best for the coming selling season.
Take advantage of this exclusive 20% discount on shoot production, making high quality affordable.
We have limited last minute availability in Jan…enquire now!
With an extensive background in fashion production and a client list which includes the likes of Vivienne Westwood, Lipsy and Tobi Hannah; Rah Lightbox offers a recommended service of creative talent for photoshoots. From individual bookings to full shoot production, Rah offer a friendly and professional service at every level.
Whether you want to book a photographer, stylist, hair and make up or full shoot production and location sourcing, we can help you to showcase your collection at its best, allowing you to maximise sales opportunities and enquiries from both retailers and e-tailers.

The Collection – 27th January 2012 – Fashion Show and Networking event – Aura Mayfair

Designers confirmed include: TCA Couture & Lauren’s Way RTW by Lauren Goodger.


FCBboutique
The FCBboutique is another wonderful, low cost opportunity for designers to showcase and sell their designs and to take advantage of the huge amount of traffic that FashionCapital receives on a daily basis as well as the FC viral networking campaigns. Designers take 100% profit on the site and manage the store independently!
For more information on selling your designs and running your own FC Boutique click here or contact jemima@Fashioncapital.co.uk

Creative Designs
If you feel like the new year should prompt a new look for your business FashionCapital’s Creative Designs can help! Tailoring stationary and graphics design to your needs to create the perfect look for your business with a BRAND NEW PACKAGE!

£99(+vat) design bundle includes design of : A logo, banner, business card and comp slip!
Email jemima@fashioncapital.co.uk for more information and to begin your business revamp!
Boutique Pick of The Week
The parties are nearly over and it’s back to work – there isn’t a better time to work the LBD! Cover up those post Christmas pounds and work the curves in this black panelled pencil dress by Lauren’s Way designed by Lauren Goodger.
Buy now at Laurensway.fcboutique.com

Until next time, have a great week All the team at Fashion Capital x
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