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Fashion Capital Newswire – 30th July 2014


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NEWSLETTER 30th July 2014 

Dear all,

It’s been another exciting week for training and development here at Fashion Enter, as news of the Fashion Technical Academy hits press; we recently had an exciting slot on London Live to speak about the development of the academy…

Following a film crew visit to The Factory last week, on Thursday 24th July, the Stitch Academy report went live on LondonLive.

Finding out all about Fashion Enter’s work into educational and training developments, from the apprenticeship programme to The Stitching Academy, the report spoke directly to those involved in the launch of the FTA and those that will benefit from the training. The report really highlighted the immense amount of effort that is going into launching the academy, touching on the existing work Fashion Enter has put into growing and shaping the futures of those currently making a break into the fashion industry.

The report featured Fashion Enter’s very own Wendy Coley, head of Learning and Development, speaking on the skills gap and lack of current opportunities in the technical field of fashion, Wendy is currently head of the apprenticeship programme and has seen firsthand how the current courses have helped in securing young people a direct route into the industry.

“Our aim is to really give people the skills that make them job-ready. We can see, as an employer, that there is a skills gap.”


Next up was Shana and Anna-Maria, current Level 3 apprentices at Fashion Enter, who gained their roles through completing the Level 1 Stitching Academy. Talking about their experience from the course directly into the workplace, we were delighted to see our apprentices making another on-screen appearance!

“You get to really witness what goes on behind the catwalks, fashion shows; it’s good to know what goes on behind the scenes.”

Make sure you check out the report here. We’d love to hear your thoughts!

If you want to get involved in the latest Stitching Academy course or training opportunities, please contact stitching.academy@fashion-enter.com


Rebecca Pain on LondonLive

Following the LondonLive Stitching Academy report, Social Business Trust’s Rebecca Pain took to our TV screens next, flying the flag for British manufacturing and training.
Speaking on Social Business Trust’s immense support into Fashion Enter already, Rebecca went on to talk about the grant and professional support awarded to Fashion Enter from Social Business Trust earlier this year.

SBT has truly been one of Fashion Enter’s key partnerships in securing and beginning growth and development into big projects like the Fashion Technical Academy.


“Our role has been to invest into fashion enter up to the point where they’re ready to take a really exciting leap with Haringey Council. Social Business Trust is a partnership where we marry the best of the business world, to selected social enterprises.”

Check out more of what Rebecca had to see in her interview here


Fashion Enter is Awarded Showcase Centre Status


We are delighted to announce that our application into becoming an ABC Awards Showcase Centre for Fashion & Textiles has been accepted!

Following Fashion Enter’s ongoing work and support in securing apprenticeships and training opportunities into the fashion industry, quickly making us the UK’s number 1 provider of fashion & textile apprenticeships; Fashion Enter will be officially issued a logo and plaque to display the honour of the award.

Clearly delighted about the news, Jenny Holloway comments, “We have worked with ABC for the last five years, along with Creative Skillset, and it’s been a true partnership for skills development in the fashion and textiles sector. ABC have genuinely helped us every step of the way with our own learning journey in assessment and moderation – it wasn’t easy in the beginning that’s for sure! Today we are so committed to skills development in a pragmatic and industrial context. To now receive the ABC Showcase Award is a real honour and it’s received with grateful appreciation from us all.”


Meet our intern!

Our latest intern is 15 year old aspiring fashionista Dana, coming all FashionCapital all the way from Australia!

My name is Dana Rutner and I am 15 year old from Sydney, Australia. danarutner

Why I chose to do work experience at Fashion Capital:

I chose to do work experience at Fashion Capital as I am very interested in fashion, and to receive an education about how the ideas for clothes goes from the drawing board into shops and then into the consumers hand. I have always had a passion for fashion since a young age, and I feel that my time at Fashion Capital will allow my passion to grow. I can also learn how the fashion world works to follow my desire and eventually have a career in fashion.

Fashion Capital allows me to learn about all the different aspects of fashion all in a friendly environment.

What is fashion for me?

Fashion is a way to express myself and be creative through clothes, by mixing and matching items to find new looks that I feel represent myself and allow me to show my personality strongly through what I am wearing. Fashion is a way for the world to see who I am through the fun way of clothes.

Check out some of Dana’s work on FashionCapital here: http://fashioncapital.co.uk/index.php/News/27095-mayor-of-london-supports-londons-high-streets.html


More Exciting Press for Michaela Jedinak’s Dresses

As if recently being named The German Victoria Beckham by German Grazia wasn’t enough, another powerful woman has been spotted in one of Michaela Jedinak’s red power dresses.

Discussing Fairmount’s plans for global growth and the luxury travel business, Jennifer Fox President of Fairmount, looked every inch the powerful business woman in the dress to match – Michaela’s red Anna dress.


The red Anna takes inspiration from Marilyn Monroe, the nipped in waist crafter to create the perfect sculpted figure. A flattering squared neck and short sleeves this dress effortlessly takes you from the office to after-work drinks.

The Anna dress is made by the talented team of machinists in The Fashion Studio. Specialising in high-end processes and finishes, Michaela has been working with the Studio since she began her eponymous line. She comments, “As always thank you for all the constant support, hard work and attention to detail!”

Check out Jennifer Fox in action in the Anna dress here: http://beta.criticalmention.com/app/#report/view?745681/token/16036f2d-5064-4a51-935a-bc2474dcbc72

Check out more of Michaela’s impressive press features here

Check out more of The Fashion Studio’s work here


How I Got My Career in Fashion – Phase Eight Merchandier Jennie Barton

The latest in our series of exclusive interviews in helping you break into the fashion industry, beginning her career at the likes of Hobbs to Seraphine to Reiss, this week we talk to Jennie Barton, merchandiser at Phase Eight.

Asking questions from “What advice would you give to someone that is interested in following a similar career path?” to “If you were hiring an assistant what key skills/attributes would you look for?” check out the interview in full here: http://fashioncapital.co.uk/index.php/News/27097-how-i-got-my-career-in-fashion-phase-eight-merchandiser.html



Postcards from Jenny – CAD CAM Course

newswirejennyanaJenny met with Anastasia Vouyouka today in Greece to discuss the new and exciting pattern making courses that will be running in September. Fashion Enter will also be opening a licensee agreement with Etelestia to run the unique CAD CAM courses in the new FTA.

Jenny commented “It’s a long way to come to meet Anastasia and I am resembling a red lobster but it’s worth it! I know that this innovative way of teaching patterns using CAD CAM unique to Etelestia is excellent. I feel I have been waiting 30 years to find such a system! The introductory course 22nd September for five days is a must for teacher training.”

For more information on the course, click here




This Week on FashionCapital…

Following Christophe Lemaire’s departure from Hermes last week, after 4 years behind the reins at women’s ready-to-wear, a new Artistic Director has been named, and it was just who we expected…

In an attempt to revamp London’s high-streets, Boris Johnson has announced a £9million funding pot to rejuvenate the capital’s town centers… 

From striking prints to bold, bright hues, journalist Katie Farley investigates the exhibitionist trend taking over the AW14 catwalks.. 


Boutique Pick of The Weekbardot

This heatwave isn’t showing signs of cooling down anytime soon, and whether you’re planning a hot getaway or a summer in the UK we’re all about taking on the heat in coordinating sets!

Extending our love for summery pastels, the trend takes form this season in this printed set from Topshop. Complete with a bardot neckline and A-line skirt, this matching set is most-delightful in a cute flower and heart print.

Mix and match or go all out in a coordinating set, just get it quick – its limited edition!

Available in sizes 4-16. Sold here.


Until next time, have a great week
All the team at Fashion Capital x

Working with Social Business Trust to make a difference


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