Fashion Enter’s How to succeed in the Fashion Industry Today seminar!

The full day’s seminar hosted by Fashion Enter with guest speakers for new members and up and coming designers on the women in work programme was a resounding success again today. Designers were taken through all key elements of the industry and what FashionCapital.co.uk and Fashion Enter membership offers to assist the growth and development contributing towards a successful business in fashion. With guest speakers focusing on business, design, production, PR, exposure and participating in consumer and trade exhibitions, the seminar ticked all the right boxes for this cohort of designers wishing to make the most out of their ideas into a truly commercial, profitable and flourishing business enterprise.

South African Delegates

The South African delegates revisited the UK last week to expand their knowledge and understanding of how to integrate British business models in the fashion industry into the South Africa’s beaders and crafters sector. The delegates had another hectic schedule around London speaking with educational representatives, the Mayor of Enfield (below) and key industry organizations. Fashion Enter were delighted to welcome the delegates back to the UK and wish them every success implementing new strategies into the creative industries with the extensive research carried out in the UK.

FCboutique.co.uk

The brand new FCBoutique.co.uk is well under way now with a host of new products online and the new premium range in editing from the Bath boutique. The next stage is to have on location shoots for the homepage graphics, and we therefore are looking for products, models and make up artists to stay in line with the upcoming themes to be updated on a regular basis. If you would like to be involved in this additional exposure, and believe you have a specific talent, look or product that would fit in nicely with any of the following trends, please email images to Emily@fashioncapital.co.uk:

–         Metallic

–         Androgynous

–         Animalistic

–         Camel

–         Minimalist

–         Romantic

–         Fur

–         Aviator

–         Maxi

–         Gold

The Showroom

We have received even more press from the Brand Alley project this week. We are expecting sales to rise in the last few days of the sale. This project has been a great pr exercise for all concerned and we hope to work with BrandAlley in the future. The sales that have been generated have been phenomenal, if you would like to purchase one of the little black dresses before the end of the sale please go to the BrandAlley.co.uk website now. Here is the press to date:

The Stylist

Financial Times

Cambridge New East Anglian Times

The Diary

The Times

The Sunday Times

ITV

The Metro

Cosmopolitan

A little Obsessed blogs

Fab Frocks Blogs

Pretty Neons Blog

The Daily Express

PR Dispensary Service:

Fashion Enter offer a unique PR Dispensary Service whereby we produce a professionally written press release, one trade and one consumer, for you the designer, which is tailor made to your needs and then distributed to a custom made list of contacts. We have an extensive database of leading industry professionals and we can target any specific publications at your request and also work to create a package that caters to your individual needs and aspirations. If you are interested in utilising this exclusive service then please do not hesitate to contact Charlotte at the Showroom on 02085468209 to set up a meeting. During the meeting you will also have the opportunity to talk to our Sales Manager, Lynsay, about approaching buyers with your label.

We have had tremendous success with this service in the past and have recently updated what we offer to provide many more opportunities for our designers to get the publicity and recognition that they deserve. We are delighted to welcome new clients such as Be Inspired, LuxxLondon and Catherine Aitken who are already making the most of this unique and effective service.

We have fantastic contacts which our Dispensary service continues to make use of, most recently we have obtained coverage in The Times, Closer Magazine, Cosmopolitan.co.uk, Stylist.co.uk plus The Metro, and the list goes on and on!

Design for Florence + the Machine

Would you like to win a competition open to anyone to design Florence’s stage outfit for her performance at the high profile ‘Terminal 5’ in New York?  Florence will personally choose the winner and they will receive $500 cash, transportation to New York, and 2 nights’ accommodation at the Soho House NY to see Florence + the Machine perform. The winner will also meet Florence and the band backstage and receive a signed copy of their new album, Lungs.

This competition is open to the general public and anyone can easily upload their entries at talenthouse.com until the 4^th of October.  There is more info here… http://www.talenthouse.com/florence-and-the-machine-design-an-outfit

Ted Baker Sample Sale

The Ted Baker Sample Sale offers you the chance to buy the latest designer products at heavily reduced prices.

It’s being held on Wednesday 6^th October, 8am – 8pm and Thursday 7^th October, 8am – 7pm at the Camden Centre in King’s Cross.

The sale features menswear (including suits at £75, shirts at £25), Womenswear (dresses at £40, skirts at £25), kidswear and accessories.

All major credit cards are accepted but it’s much quicker to pay with cash. To avoid the queues, you can also apply for fast-track entry at www.tedsamplesale.com.

Ted Baker Sample Sale

Wednesday 6^th October, 8am – 8pm

Thursday 7^th October, 8am – 7pm

Camden Centre, Bidborough Street, London, WC1H 9JE

For further information, visit www.tedsamplesale.com or call 020 7255 4800

Boutique Pick of the Week

This week at the boutique we have gone wild for this fabulous animal print mini. The tiger motif and silver embellishment make sure this stunning number is versatile enough to take you from the office to the dance floor. The powerful silhouette of structured shoulder pads and tie detail at the back will ensure you make a fierce impression in the board room as well as wowing onlookers during that much needed cocktail at the bar! Don’t miss your chance to snap up this gorgeous autumnal must have today.

Until next time, have a great week
All the team at Fashion Capital x