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NEWSLETTER
Dear all,
Merry Christmas from FashionCapital
Just wanted to wish you all a wonderful Christmas! For us 2011 has been as challenging as its been exciting! The opening of the Factory was a huge undertaking and now its working so well its our greatest single achievement! Credit to asos for also standing by us!
I am proud of the staff – each and everyone of them. However dramatic that sounds its true. Every single person is important in our company and a company is only as good as the people it employs
We are closing all areas except retail over the festive period – everyone needs the break after all working so hard
I really also want to thank you out there for your support too. You make what we do possible. So relax, enjoy and party away. Let’s razzle and shine together in 2012.
Jenny Holloway, Director.

Tonight’s Christmas celebrations will take place at Soho’s Shadow Lounge as part of the launch of TCA Men’s Couture new label. Good luck TCA Men’s Couture!
Opening hours over Christmas and New Year
The Factory – Closed from 23rd December at 2pm – 3rd January 2012
The Workshop – Closed from 23rd December at 2pm – 3rd January 2012
Fashion Studio – Closed from 23rd December at 2pm – 3rd January 2012
Head Office – Closed from 23rd December – 3rd January 2012
Barking boutique –
23rd Dec 10am-8pm 24th Dec 10am-5pm 25th Dec closed 26th Dec closed 27th Dec 10am-6pm 28th Dec 10am-6pm 29th Dec 10am-6pm 30th Dec 10am-6pm 31st Dec 10am-5pm 1st Jan Closed 2nd Jan 10am-5pm
To keep up to date with all departments of the company ensure to visit each section on FashionCapital under Services to Members to read their weekly blogs!
The Rt Hon Stephen Timms MP visit to The Fashion Studio
A warm welcome was extended to The Rt Hon Stephen Timms MP for East Ham and the Shadow Minister for Employment last Friday who came to review the Fashion Studio based at the University of East London business centre The Knowledge Dock.
Full details of the visit

In the press this week:
New Magazine
On page 20 of this week’s New Magazine Lauren Goodger is featured in a three page exclusive interview where she talks about her clothing range and is seen wearing two of the dresses which can now be purchased from Fcbboutique.com!
Buy Lauren’s Way range here!

Take a look at Lauren talking about her clothing range at Clothes Show Live here
Womenswear Buyer
WWB features the Profile fashion event which took place in November this year. The best yet Profile event showcased 20 new and emerging designers at One Marylebone. This is a great piece in the trade journal.
WWB

Fashion Enter interviewed on BBC Radio
On 15th December Fashion Enter’s Retail Manager at the Barking boutique, Syreeta McQueen was interviewed live on BBC Radio.
Syreeta was part of the The Breakfast Show with Gaby Roslin and Paul Ross on 94.9 FM in a discussion about shops at Christmas. The interview took place live in the boutique and gave Syreeta a fantastic opportunity to discuss Fashion Enter initiatives, how we support designers and what we do to offer customers something different.
The boutique in Barking recently moved units and now operates from 37A Vicarage Field Shopping Centre. Syreeta explained the various services we offer consumers including exclusive up and coming designer garments, an alterations service and even pop up shops, taking the boutique to other locations to attract more shoppers.
Paula Arkel, who has worked with and supported Fashion Enter for many years also spoke about the importance of supporting small businesses and offering the customer something unique, especially over Christmas when competition with many of the big brands is so great. She praised Fashion Enter for offering a fantastic service in such a hard climate.
A great interview really highlighting the work we do!
To listen click here

Greetings from British Designers @FashionCapital Bath
As we count down the days to Christmas, BD@FC Bath is full of FANTASTIC British designed clothing, hats, scarves, fascinators, belts, purses, bags and jewellery, guaranteed to put a smile on any face as they are opened on Christmas morning!

It’s Christmas week and BD@FC Bath is busy with customers looking for those exclusive & classy gifts for their loved ones!
We are excited to have an even fuller menswear section this week, which include PostHuman Wardrobe, Peregrine and TOT. Some of these items are being modelled beautifully by our new resident model ‘Bertie’ – all the way from St Austell in Cornwall! Thank you Bertie for coming to be part of our team!

We have a special discount on Belles of London now on for a limited period! This already is proving very popular, as customers snap up party dresses and jackets for the forth coming festive celebrations!
Our opening hours over Christmas and the New Year are as follows:-
Saturday 24th – Christmas Eve – 10am-4pm
Sunday 25th – Christmas day – CLOSED
Monday 26th – Boxing Day – CLOSED
Tuesday 27th – 10am – 6pm
Wednesday 28th – 10am – 6pm
Thursday 29th – 10am – 6pm
Friday 30th – 10am – 6pm
Saturday 31st – 10am – 6pm
Sunday 1st – New Year’s Day – CLOSED
Monday 2nd – Bank Holiday – 11am-4pm
Tuesday 3rd – Normal trading hours
BD@FC Bath would like to wish you all a very Happy Christmas and a joyful New year!
With Love from the team at BD@FC Bath x
The Business of Fashion Workshops and Seminars!


FashionCapital’s PR Dispensary Service for 2012
FashionCapital is pleased to announce the launch of its new in-house PR Dispensary Service.
The PR Dispensary service will extend out to designers that FashionCapital already support through membership to those yet to discover the business support organisation for up and coming fashion designers.
As part of the service, FashionCapital will be working closely with industry contacts that they have built up over the past 10 years to ensure clients receive full support and exposure. As part of the service, press events and collections launches will be organised and partnerships built as well as a host of other exciting elements.
Jenny Holloway, Director of Fashion Capital says “The power of press and an amazing press release can not be underestimated for fashion designers especially in the current climate! That’s exactly why we have revamped our PR Directory to offer a quality service that’s affordable.
2012 is around the corner and there are always opportunities available – now with our PR Dispensary designers can razzle and shine!”
For more information and prices please contact Adriana Panas-Webb on adriana@fashion-enter.com or 0208 462 9620
The Collection – Winter Wonderland
The Collection will be taking place on the 27th January 2012 at celeb haunt Aura in Mayfair.
We are lining up designers to be involved in the show which will be showcased to industry as well as consumers. It will be a night to remember with high fashion, canapés, drinks, goodie bags and one hell of an after-party! The Collection – Winter Wonderland will be a glamourous show of womens and menswear.
We already have the Lauren’s Way RTW collection confirmed for the runway and are looking more designers to be showcased on the runway.
The Collection has been running in top London nightclubs for two years now and every event has been a raging success with guests from the press, many photographers and great sponsors.
If you are a designer and want to be involved in this show please contact: jemima@fashioncapital.co.uk with images of your collection for review.

Apprenticeship Programme
We are delighted to confirm agreed interest from New Look, House of Fraser and Lipsy with our Fashion Apprenticeship programme. Following the highly successful open day on 8th December we are now shorlisting potential apprentices for these major retailers.
Please email andy@fashion-enter.com for further info
Two Apprentice Pattern Cutter positions with Lipstick Boutique
Leading clothing designers Lipstick Boutique are looking for 2 talented pattern cutting apprentices to join their North London studio.
Immediate start date of January 3rd 2012
Apparel Apprenticeship with Lipstick Boutique
- Do you have a passion for clothing and textiles?
- Are you committed to achieving a Level 3 Award in Apparel Production?
- Are you talented and enthusiastic?
- Are you a strong communicator with excellent verbal and written skills?
- Are you able to work under your own initiative?
- Do you have good IT skills?
If you have these qualities and the determination to excel in the fashion industry, wish to join an 18-month Apprenticeship scheme and meet the following criteria;
- 5 GCSE’s grade C or above Including Maths, English
- Do not have a degree or NVQ above Level 3
- Are eligible to work in the UK
- Are aged 16-21
Then send your CV to Andy@fashion-enter.com
More information

The Arts University College at Bournemouth
The four seminar programme with The Arts University College at Bournemouth and the students on the 3rd year of the Fashion Management Course BA has now come to a close
The 20 students undertook a review of how fashion works today, invited to see the three sites The Factory, The Workshop and The Fashion Studio and then they were set a live brief where they had to create a childrenswear brand and business plan.
Jenny commented ‘These students are seriously business savvy! Their core understanding of the Business of Fashion is now impressive and their resulting presentation was outstanding. Credit to Sarah 8888. Course Head for being such a shining light. I am looking forward to seeing the students in years to come as successful entrepreneurs in fashion. Happy Christmas to you all and good luck in your final year.’
Boutique Pick of the Week
If you need a bit of sparkle to take you through the festive season, look no further than this Nobel top by Goat. Made from lurex chiffon with a gold and silver sequin pattern, it comes in a variety of sizes. This Goat top is available from the British Designers at Bath Boutique by Fashion Capital for just £120, down from £290. Come in and grab a bargain!

And finally…………


Until next time, have a great week All the team at Fashion Capital x
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