Newsletter 
19th 
December 2007 
 
 
Dear All, 
 
There’s no 
escaping Christmas mania and with less than a week to go retailers are banking 
on those last minute purchases. Apparently e-tailer’s are faring up nicely with 
a year-on-year increase in online sales both in the UK and the States. Looks 
like armchair shopping is really taking off – who needs to face the cold and 
crowds in this day and age! 
 
 
Online 
Boutique Special Offer 
 
 
In the 
spirit of giving we have a gift offer of our very own. Ever wanted your own 
unique online boutique to sell your latest designs and promote your label? Well 
now you can with the all new and improved FashionCapital Boutique. Due to 
launch at the end of this month the FashionCapital Boutique provides designers 
with their own boutique webpage which they can update as and when required. For 
those interested the cost is £250 plus VAT but for a limited period only we are 
offering boutique space with a 50% discount. To make the most of this 
opportunity and apply for a boutique you need to contact Vanessa at vanessa@fashioncapital.co.uk 
before the end of January 2008. 
  
 
 
 
 
FashionExpo 
Feedback 
Reports 
back from the first ever FashionExpo event in association with Profile have been 
fantastic. Over 1300 visitors attended the event and there was some great media 
coverage. If you attended then Expo organisers would love to hear your 
feedback. Please click on the link below to complete a short questionnaire and 
you’ll also be entered into a prize draw to win a HOBBS handbag worth £149.00.  
http://www.cts-online.co.uk/reg.asp?showcode=fashionsurv07&URN=10415 
 
 
 
Croydon 
College Designs at Enter Boutique 
 
Last week 
saw the launch of the fabulous T-shirt designs from Croydon College fashion 
students at the Croydon branch of Enter Boutique. Local press engaged and it 
was great to see such a vibe occurring with the talented 26 fashion designers. 
Their t-shirts now have pride of place at the Croydon store with their own 
dedicated area and already the tills have been ringing! 
 
 
Gayle 
Atkins Course Head of Croydon College said: “This particular series of Getting 
It Right First Time has surpassed all expectations. The project with TopShop 
head office team of Caren Downie and Rachel Proud has taken the seminars to new 
heights and all the students have derived real benefit from this series of 
seminars and workshops. Some of the designers are now keen to have their own 
label especially the six winners from Daisy May who will be having their stock 
sold at TopShop, Oxford Street. Our grateful thanks to Jenny for all her hard 
efforts here too – it’s all certainly paid off!” 
 
 
The 
students will have their t-shirts stocked at the Croydon Enter boutique for the 
next two months after which time the winning brand will be announced based on 
number of units sold. 
 
 
T-shirts 
are on sale now and are priced between £25 and £45 pounds – each one is 
exclusive and lovingly made! 
 
 
  
 
 
 
Enter 
Boutique Croydon, Unit 2, Centrale Shopping Centre, 21 North End, Croydon CR0 
1TY 
 
 
 
 
On FC this Week… 
 
Becky Lyon checks out the 
ethical ‘Make Your Mark’ sustainable fashion design competition and Vivienne 
Westwood announces her return to the London Fashion Week catwalk in presszone. 
  
 
 
Boutique 
Pick of the Week… 
 
 
Manageress 
Hayleigh Amos at the Croydon Enter boutique informs us that Fashion Enter 
Essentials have been flying off the rails over there. Here we feature one of 
the designs – a pleated tie-neck dress also available online at www.enter-boutique.com 
  
  
Pleated 
dress by Fashion Enter Essentials 
 
 
 
£44.99 
 
 
Wishing you 
all a very Merry Christmas and Best Wishes for 2008! 
  
  
From the 
team at FashionCapital x 
www.myspace.com/fashioncapital 
 
  
‘Fashion Forward’ Sponsorship Winners Announced 
[More->>] 
The Return of Vivienne Westwood in London 
[More->>] 
Ethical News Flash: Make your Mark in Fashion Competition 
Young enterprise campaign, ‘Make your Mark’ have launched an exciting ethical fashion competition for wannabe sustainable designers entitled ‘Make your Mark in Fashion’.  
[More->>] 
  
 
 
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more? 
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your Profile
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