NEWSLETTER
Dear all,
The BrandAlley Bespoke Collection
As you all know the selection for ‘The Perfect Blouse’ took place last week so we have been very busy preparing for the sale to start on BrandAlley’s Le Lab. We were so thrilled with the amount of entries and we really hope to be able to top that with our next theme ‘The Trench’.
In the previous newswire we gave you the theme for February and now we have some great imagery to get your ideas flowing and most importantly the brief! Please read the brief carefully and thoroughly to ensure you have all of the components required to enter.
As usual please keep checking our new website to stay updated with the latest news and events http://www.fashion-enter.com/theshowroom.html

Apprenticeship
Nearing the final stages for the selection of the first cohort of 15 students for the very first London based Fashion and Textiles Apprenticeship in Apparel, the potential apprentices completed a diagnostics test at the College of Haringey, Enfield and North East London yesterday to ensure key skills are adequate to progress onto the level 3 qualification combined with work experience. This diagnostics test is a standard part of the screening process for all apprentices to enrol via the college and is a great introduction back into learning in English, Maths and ICT.


The Collection at Amika!
The Collection – Winter Warmer will be taking place at Amika London on 27th January 2011!
This fashion show is designed to get you ready for spring, take your mind off the bitter weather and showcase some of the best new and emerging British Designer Talent!
Featuring designers such as Cocoabella, Corset Art, Paolita and Belles of London, this show is set to be incredible! There will also be a surprise performance, free guestlist access and a drinks reception!
Dress to impress – the fashionistas will be out in their droves! (And Amika operates a strict door policy! No trainers!)
DOOR TIMES UPDATED!
Doors open : 8.00pm
Drinks reception : 8.00pm – 9.00pm
Catwalk show: 9.30pm
Party until : Late!
Arrive early to avoid disappointment! There will be no access to the show between 9.45pm and 10pm so don’t be late!
For more information or to be guestlisted for this event please email jemima@fashioncapital.co.uk

British Designers @ FashionCapital W1 update
In the Press
Leading trade journal Womenswear Buyer feature W1

The Styleisle Blog
Designer Lounge at W1
There are now slots available for Designer Lounge on 25th January.
The Designer lounge is a weekly event for press, buyers and stylists to review the finest, undiscovered designer collections. Each Wednesday from 5pm the boutique and showroom space situated in Portman Village will host up to 4 of the latest up and coming designers set to take the industry by storm.
Each designer will showcase their collection in the professional and convenient environment which will soon put The Designer Lounge on the map for fresh, up and coming designer talent.
The basement of 2 Seymour Place is now ready and looking beautiful. If you are a designer and would like to take part in next week’s Designer Lounge on 19th January please email Lynsay@fashion-enter.com

The Art of Fashion at W1
The Art of Fashion will see the British Designers@FashionCapital boutique transformed into an art gallery showcasing beautifully presented pieces of art inspired by the world of fashion. Launching on 15th February the event will run throughout London Fashion Week inviting guests to view the unique collection.
We already have some fantastic selection of illustrators, photographers and designers on board. Watch this space!

Free Business Support with FashionCapital!
FashionCapital is delighted to announce that Skillset has awarded us a further 5 places on the funded Women in Work programme. This means we can provide free membership to FashionCapital and full business support to the right person. You must be a women, living in England and employed within the clothing and textiles sector. If you fit this criteria please email jenni@fashion-enter.com immediately as this is on a first come first served basis.
Be Business Ready in 2011
Limited spaces are now available for workshops on 27th January and 3rd February
Do you want to be able to market yourself and your designs to the world?
Do you want to be able to approach buyers and negotiate the best deal?
Do you want to maximise your income?
Following the first highly successful run of ‘Be Business Ready’ workshops, Fashion Enter are adding two more workshops covering Sales & Marketing and How to Sell and Negotiate.
Aimed at fashion designers who are either just starting out or have been running for a while and want to improve their business, these workshops are designed to be practical – giving you simple tools to help you sell and market your designs as well as an understanding of the principles behind them.
Review each workshop here and how to book
Fcboutique Photo Shoot
Get ready to see some of the new homepage and content shots on the online boutique for the unique soon. Expand your wardrobe by staying on top of Autumn/Winter and Spring/Summer’s hottest trends including Simple Tailoring, Tropicana, All American Girl, Sports Luxe and more under some fabulous new designer brands! Expect to see the new visuals towards the end of this week/early next week… and a fabulous Valentine’s special closer to the 14th February.

Creative Designs
Creative Designs is now if full swing and designers can now have all of their branding designed for a package price!
For your chance to re-brand, re-vamp or just create an amazing new look for your label go to: https://www.fashioncapital.co.uk/Services/CreativeDesigns.html or email: creativedesigns@fashioncapital.co.uk
Prices start at £60.

The Fashion Studio
FashionCapital’s photography service offers budget fashion shoots to designers. Starting at £250 per collection designers are offered a range of models, locations and image styles. If you want a tailor made lookbook shoot please contact: fashionstudio@fashioncapital.co.uk or go to https://www.fashioncapital.co.uk/Services/TheFashionStudio.html

Boutique Pick of the Week
Having got through “the most depressing day of the year” on the 17th January as realisation of the end of the annual festivities has truly come to a close, the FCBoutique.co.uk poses this ultra cool Fonzie T-Shirt by Colder Shoulder to relax and enjoy the remainder of the tightest time of the year. Enjoy a lazy Sunday in this gorgeously funky T-Shirt if you, like most are opting for a cheaper more casual option to keep yourself busy over the next few weekends until payday arrives! You can have Fonzie on your T-shirt for just £25 at the FCboutique.co.uk so buy here now!

Until next time, have a great week All the team at Fashion Capital x
|