NY Profile – designers announced!
Last Friday the selection process for NY profile took place at the asos.com head offices.
The judging panel was delighted with the impressive calibre of designer collections showcased…well done to you all. It was a horrendous decision to have to select just 35 collections from the 138 applications. All successful designers have been contacted and are now truely on their way to New York City! We are pleased to announce that the following designers were successful…
Catharina Eden
Corsellis

Chicurela

Nico Kubisch

Click here for full list
Attracting the Press
As the selection process took place the story of 35 London based designers being taken to New York attracted the attention of the press. A first for the UK, this event is set to break the mould for the fashion industry worldwide and British Satellite News, trade publication Drapers Record and online industry resource WGSN were all on hand to get the first scoop of ground breaking event.
Reports to follow.
After party in New York City
Designers going to New York on 10th and 11th September can look forward to an exclusive Nolcha and NY profile VIP after party. The venue is the hottest location in New York the Mansion and with a private VIP balcony reserved, Nolcha have pulled out all the stops to show us Brits how the New York fashion scene party!

NY Profile DVD opportunity
For all designers exhibiting at NY Profile in New York City they have the unique opportunity of having a professional and personalised DVD produced for their company. FletcherWilson is a contemporary communications company and have produced excellent DVD's of the Profile fashion event in the past.
For each designer the DVD package will cost £600. For this you will receive exclusive footage of interviews to the camera, shots of your exhibition stand, close up of your designs and 30 seconds of catwalk material. The full DVD will be 1 ½ minutes of promotion with all branding, logos and artwork.
Please contact Rollo at rollo@fletcherwilson.com if you interested in this package.
For further information on FletcherWilson visit www.fletcherwilson.com
Official Photographer – Paul Glickman
Award winner photographer Paul Glickman has been confirmed as the offical photogrpaher for NY Profile and will be available to capture designers collections whilst on the stands and on the catwalk.
Designers pay £200 for photos (JPEG and TIFF digital high resolution images, no prints) of catwalk and exhibition
Designers pay £100 for photos (JPEG and TIFF digital high resolution images, no prints) of exhibition only. Designers must pay 50% before the end of August.
The remaining 50% to be paid on receipt of the photographs in September.
Click here for more information on Paul and examples of his work.
Welcome from Kerry Bannigan at Nolcha
'Nolcha Fashion Week: NYC is an edgy fashion event that places during New York Fashion Week. Nolcha Fashion Week prides itself on being innovative and unique and this is exactly why Profile coming to New York is a perfect fit with us. We are delighted that the 35 designers are now confirmed and welcome each and every one of them to our action packed filled event in New York City on 10th and 11th September'
For Kerry's welcome and top tips when in New York City please click here

Are you Export Ready?
Don’t forget the seminar taking place on 4th September on exporting and supplying overseas customers. This will be particularly useful for all NY profile designers. Spaces are filling up fast so if you are interested in attending email jenni@fashion-enter.com
Knowledge Bank
Are you aware of the new minimum wage increases that commence in October 08? This really is something you should be aware of and to find this out and a wealth of other important information the Knowledge Bank on FashionCapital.co.uk is the place to be.
Click here for the Knowledge Bank
Asos.com Accessories Buyer
Winner of the prestigious “online retailer of the year” award are scouting for new up and coming designer talent once again via our Fashion Enter designers. The accessories buyer is due to grace Enter’s Croydon Boutique tomorrow to view a selection of bags, jewellery and belts in hope to place a Christmas order for the e-tailers busiest time of year.
This unique opportunity is open to all Fashion Enter members; please click here to read through carefully the 'Supplying to asos.com' article to ensure your eligibility before submitting any product information.
Once you have thoroughly read the information, providing you can answer yes to all specified questions, please then submit applications to hayleigh@fashion-enter.com for prior approval including images, wholesale and retail prices.
Fingers crossed for all applicants and good luck to everyone!

The Artistic Talents of Philippa Rabbits
Philippa Rabbits has settled in fantastically here at FashionCapital. Each week Philippa compiles a What’s Hot and What’s Not trend board, this week she looks at frills and ruffles.
As well as the trend boards Philippa’s artistic talent has also been put to good use in creating new banners for the FashionCapital website. Take a look at these….


Street Trends courtesy of Layla Robinson
Layla has got off to a flying start as street trends reporter here at FashionCapital. Last week her article proved a hit with readers so off she went again armed with camera to capture a new set of trends sweeping the world of the fashionistas.
Here's a sneak preview of Layla's Mix and Match trend report. For the full article click here


Retail news
Inflation is expected to hit 4% spelling more misery for retailers and shoppers. Incase driven by soaring utility costs means that the Bank of England will be likely to reduce Bank interest rates. Meanwhile credit card companies are pushing up their interest rates; average now is 17.4%. Inflation is 4.4% and has doubled in just 6 months from the official Consumer Price Index the highest level since 1997.
Boutique Pick of the Week
As the seasons transition, our attention follows. Taken from the typical stars, spots and stripes trend storming the summer of 08, Corsellis adds a hint of a candy floss twist in this delightfully cheeky bandeau striped dress. Not only does the fabulous defining shape accentuate the female form, the vibrant multicolored stripe detail offers the freedom of versatility by accessorizing in any of the many colours featured! Found at Enter Boutique and online at www.enter-boutique.com for £65 by Corsellis.