NEWSLETTER
Dear all,
London Tonight covers Profile 2011!
With just over a week to go the Profile fashion event is really taking shape. We have a fantastic selection of ladies, men’s and accessory designers who will be showcasing their S/S12 collections to an impressive guest list of press and buyers!
Confirmed guests include London Tonight, WWB who are looking to interview a selection of designers for both their online and print publication, Drapers Record, Look Magazine, Reveal and Sarah Mower from the Daily Telegraph. Retailers and buyers include the Head of Buying at House of Fraser for the Therapy section, Debenhams, John Lewis, New Look, asos.com, Topshop, Oasis and much more!
Introducing the trade designers:
ANAR
Belles of London
Cait Jewellery
Christopher Waller
Jane and Marilyn
Lauren’s Way
Louloubelle Bags
Marina Prokopiva
NKWO
Rachel Antonio
Torres
Tobi Hannah
Vjera Vilicnik
Good luck to all showcasing!

November @ One Marylebone – consumer event!
If you would like to attend Profile this year we have now opened a section up to consumers! You will be able to purchase designs from up and coming designers including Only Way is Essex star Lauren Goodger who will be launching her fashion range and selling her beauty products.
Shoppers will also get a sneak preview into the S/S 12 lines of the industry’s most talented rising stars!
If you would like to meet Lauren and some of the next big names in fashion BUY YOUR TICKET HERE! Tickets must be purchased before the event.

Menswear Competition with Debenhams
We are delighted to confirm the following four menswear designers will be showcasing at Profile this year as part of the Menswear competition at Debenhams. Debenhams will select two winners at the evening VIP gala and these designers will then have their collections sold in two of Debenhams flagship stores!
The designers are:
Aether Vesture
Posthuman Wardrobe
1 of 1 design
TOT
Good luck!
AMCK Models
AMCK Models will be providing the male models for the Profile catwalk show. They are London’s only specialist men’s model agency. We are thrilled to have them on board!

Profile Sponsors
We would like to say a huge thank you to our sponsors who are proud supporters of the event and ensuring Profile’s 10th year anniversary is a huge success!








The Latest from BD@FC Boutique in Bath
Never a dull moment at British Designers @ FashionCapital Bath, this week we collaborated with photographer Tim Baker, Shoot DHS Model Sophie Choy, Artizan hair and make-up artist Ellee Hitchens on a photoshoot for Masato’s capsule Bath collection. Set against the elegant Bath stone Masato’s clean silhouettes looked incredibly striking – we can’t wait to see the results and share them with you soon. Here is a behind the scenes peek…
Also in the pipeline we are planning some educational seminars for higher education and degree students. As well as another ‘Sample Sale’ and ‘Prepare to Party’ event.
For all those Goat London fans out there, and we know there are a few; a new batch from Goat is due in this week. You’ll need to be quick though as the Goat knits sell out fast!
See you at the boutique soon.
The team at British Designers @ FashionCapital, Bath
JoJo, Emma, Serena and Fiona

Further Workshops available for new businesses!
The highly popular and invaluable workshops for creative businesses are still available to book. Taking place at The Fashion Studio at UEL and run by FashionCapital specialist Nigel Rust these workshops are a must for new designers.
Workshop 4. Thursday 10th November 2011
Title: How Rich Are You Going To Be?
Topics:
- Forecasting/Budgeting – Why bother to forecast? Tips on how to forecast and how to make good use of a variable forecast.
- Costing/Pricing – How to pitch your price. Are you going to recover your costs?
- Break Even Point – How much do you need to sell to start making money? How much money will you make as your sales increase? How will your pricing decision affect the answer to these questions? This section will give you an easy-to-use method of working this out – a tool that will be very useful in helping you take sound business decisions.
- More about Cash Flow – Making sure you get paid on time.
Further info and how to book
Boutique of the week
Prepare for winter and keep hot whilst looking hot in this lovely cream Lu Lu coat by Zoe Boomer. Cream goes with anything and is the perfect wintery colour! This coat looks smart yet stylish and is a fabulous investment at just £250. It is available to buy at the British Designers at Fashion Capital Boutique in Bath.

Until next time, have a great week All the team at Fashion Capital x
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