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The British Fashion Awards 2004


The nominees up for a 2004 British Fashion Award:

Designer of the Year:
(A leading British designer working in couture, ready-to-wear, knitwear or accessories – that has been highly influential in the past year both in the UK and internationally.) {mosimage}

– Christopher Bailey (Chief designer at Burberry since 2001, has been credited for giving the very British brand a contemporary edge.)

– Roland Mouret (Started his own eponymous label in 1998 and debuted at London Fashion Week in autumn 2000. Mouret has been showing in New York for the past couple of seasons and is gaining a positive international reputation.)

– Phoebe Philo (Joined Chloe in 1997 working alongside Stella McCartney. By April 2001 Stella left to concentrate on her own label and Philo took over as chief designer. Her creative vision and global plans have been attributed to Chloe’s success.) 

New Designer:

– Giles Deacon (Spent 10 years working in Paris {mosimage} and Milan under Jean-Charles de Castelbajac, Bottega Veneta and Gucci. Decided he was ready to go it alone and presented his first collection at London Fashion Week last February. For his second outing this season he received New Generation sponsorship and has been highly praised by the fashion pack.

– Jonathan Saunders (First displayed his flair for print at the Moto-Fashion East show in February 2003. His shows have been a regular highlight at London Fashion Week ever since, and his print expertise has led to many collaborations with top designers and fashion houses.)

– Alice Temperley (Even before graduating from the Royal College of Art Alice Temperley was highly sought after by top international designers. She set up her own label in 1999 and has quickly established her feminine, well-cut vintage sense of style.)

Accessory Designer:

– Agent Provocateur (Saucy underwear with a touch of luxury {mosimage}thrown in, Agent Provocateur has been in the business for 10 years. Success has been quick to follow and there are now 10 Agent Provocateur stores, along with a very popular naughty but nice website.)

– Stephen Jones (The milliner extraordinaire opened his own business back in 1980 and has since worked alongside numerous fashion designers and celebrities. By 1984 Stephen Jones became the first British milliner to work in Paris, creating hats for the collections of – John Galliano, Katherine Hamnett, Vivienne Westwood and Emanuel Ungaro, amongst others.)

– Mulberry (Known for its high quality luxury leather goods Mulberry has been going since 1971. And while the leather pieces continue sell by the lorry load the brand now also includes – ready-to-wear, accessories, organizers and home ranges.)


– Matthew Williamson (Opened his first flagship store in Bruton Street, London earlier this year, and due to popular demand is looking to open another over in New York.) {mosimage}

– Net-a-Porter (Awards are no stranger to this highly successful e-tailer. Shopping for designer pieces has never been so easy with over 70 labels to choose from.)

– Asprey (The o-so British luxury goods brand has been knocking about since 1781. Revamped and injected with a classic contemporary feel Asprey now offers a long list of products that includes – jewellery, ready-to-wear, shoes, silver, homeware and fine books.)

Fashion Creator:

– Pat McGrath (Top make-up artist clocking up 15{mosimage} years in the business. McGrath is responsible for creating some of the season’s key catwalk and editorial looks.)

– Nick Knight (Influential photographer that likes to reinterpret conventional ideas of beauty. Knight has worked with a very long list of top designers and is also known for his experimental industry related website www.showstudio.com)

– Charlotte Stockdale (Started out in the industry as a model, now works behind the scenes as a stylist. Creative consultant to fashion brands – Hugo Boss and Cerruti, Stockdale is also a contributing fashion editor at British Vogue.)

Menswear Designer:

– Christopher Bailey (Well respected by the international{mosimage} fashion press, Christopher Bailey is the only designer up for two awards this year.)

– Margaret Howell (Began her career back in the early 70s designing men’s shirts and has reinvented classic staples in her collections ever since.)

– Alexander McQueen (Last year’s designer of the year, will McQueen’s recent menswear creations bag him yet another award for the mantelpiece?)

Fashion Model:

– Will Chalker (The first male to be nominated in this category and it’s well deserved. Will has been all over{mosimage} the menswear catwalks in recent seasons, as well as notching up print campaigns for YSL, Paul Smith, Daks and Hugo Boss.)

– Eugenia Volodina (Eugenia certainly has an international presence, catwalking in all the major fashion capitals but unlike the other two nominees she didn’t begin her career in Britain, which is what I thought these awards were all about?)

– Lily Cole (Is certainly getting around. The flame haired 16-year-old has catwalked for the likes of – Betty Jackson, Julien Mcdonald and Louis Vuitton, while featuring in campaigns for Top Shop, Moschino and Hermes.)

V&A Award for Outstanding Achievement in Fashion:

(To be announced)


By Jo Iles


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