| NEWSLETTER
Dear all,
Designers Collective at Bicester Village
The British Designers collective based at Bicester Village Launch Party takes place next Wednesday 31st March when the pop up shop will go live! A totally new concept for fashion today, for six weeks London’s finest LFW designers will be showcasing and selling previous seasons stock at Unit 34! The Launch will be opened by Chairman of the British Fashion Council Harold Tillman and Erin O Connor, and will see a whole host of top British designers and press in attendance.
Check out the latest press from Hilary Alexander at The Daily Telegraph here.
Head Buyer comes to The Showroom 1st April
An important meeting will be taking place this Friday 1st April at The Showroom. The Head Buyer of asos.com will be visiting our Kingston location to review the very best ladieswear collections. This could be your opportunity to receive orders in late summer / beginning of autumn. to be considered please email hayleigh@fashion-enter.com and cc jenny@fashion-enter.com
Clothes Show London
With only 3 months left to Clothes Show London things are really hotting up! We now have a fantastic mix of up and coming designers all showcasing under the FashionCapital.co.uk boutique, taking up prime position next to the prestigious Carnaby Street. FC boutique is delighted to have names such as whereareyounow? Josie who recently rocked London Fashion Week and Corset Art who is currently brewing up a storm at the Ideal Homes Exhibition with her fantastic corsetry!
There are now a very limited number of stands available. If you are a designer and would like to sell your designs at one of the world’s largest fashion and beauty events then this is your chance! There are also amazing press and pr opportunities not to be missed!
Please contact jenni@fashion-enter.com immediately for further information!
Floor plan with FC stands highlighted
FashionCapital meets Edge Models club nights – venue change!
The proposed club nights with leading modelling agency Edge Models is fully underway with a date and club now in the diary! The venue is now top London hotspot Vendome in Mayfair on 15th April!
If you are a designer this is your opportunity to get your designs seen by the Capitals most stylish including potential customers, buyers and press. As part of the package you will see up to 7 complete outfits from your collection in the fashion show, pre event publicity and support, images of your collection taken by a professional photographer, post event publicity and a fun fuelled night out at Vendome nightclub!
We already have some fantastic designers on board and the final selection process will take place next week. Any menswear designers out there interested please get in touch as we are now looking for a menswear label to spice up the show!
To express your interest please contact jenni@fashion-enter.com
International Fashion Fusion with Jessica Ogden
This is the final opportunity to submit entries for the International Fashion Fusion Project! You just need to be 15 years or older and be able to translate your design ideas into sketches. The winner will not only have their design sold on asos.com but will also receive a 6 month placement at the leading etailer and to work along side Madras designer Jessica Ogden. This really is the chance of a life time and should not be missed by any budding fashion designers.
Jessica Ogden will be visiting The Workshop on 1st April to review the designs. Watch this space!
Full brief and further information on the competition
Take a look at the latest entry. Don’t forget to vote for your favourite!
Ideal Home Show at Earls Court
This week at the Ideal Home Show Corset Art, a Fashion Enter veteran is displaying the latest in a range of stunning corsets. The most recent additions include a corset made of chocolate and a recycled range made of newspapers such as the pink Financial Times! The collection has been showcased on the catwalk and the edible chocolate corset was flaunted on the recent press day.
Fashion Enter have had a stand there as well and have been showcasing some of the best designers from our boutiques.
Check out Fashion Enter at the Ideal Home Show until the 5th April.
New Specialist Advisors to join FC
OPENING A NEW CONCESSION OR STORE? WANT TO REDUCE YOUR STORE EQUIPMENT COSTS? TALK TO RPF!
Peter Daniels and Ian Robinson, previously Heads Of Store Development and Purchasing at Mosaic Fashion Group, started RPF in 2006 and haven’t looked back since.
“At RPF we reduce store development costs and equipment budgets,” explains Peter Daniels. “We found that fashion retailers were frequently overpaying on fixtures, furniture and store maintenance costs – and we’ve saved our clients as much as 40-70% in these areas.”
RPF can help you source the right location for your retail property, negotiate the lease details, buy the store equipment at best value price, manage the build process from start to finish, and ensure that future maintenance costs are kept to a minimum.
Members will now be able to review the full service from RPF and have access to contact details. There are over 20 specialist advisor in the members only section which is a fantastic service for anyone embarking on their own business.
Stitch in Time
The Stitch in Time programme continues to run attracting unemployed residents of Haringey to upskill in fashion, business and marketing via the Workshop. With an evident recent interest in the marketing side of fashion and generic models to be taken into any industry in any career have proven extremely useful to increase employability and understanding of how businesses are run.
Therefore courses throughout March have been specifically tailored to focus on these models to meet the requirements of our students.
“The course is full of new information that is presented in a way that is clear for me to understand. My long term goal is to become a published writer and the marketing and business elements are helping me consider my target audience and how best to sell my product directed at them.” Luke Ritta
Oak Lodge
FashionCapital.co.uk has been working with talented Year 4 students through the design cycle having started with mood boards leading to each brand group designing garments flowing directly from the original in theme. Students have a competent understanding of how to target their desired market via the 4 P’s of marketing strategy including price, product, promotion and place.
All designs have now been entered into the competition with hope of winning via FashionCapital.co.uk. You can vote for your favourite design here by scoring each design out of 10 via our online voting section. The winning design will be sent to the Workshop to be produced into a real life size garment and featured in the school and the Fashion Enter Showroom to be placed in front of leading industry buyers including ASOS.com and Topshop.
Vote for your favourite online now and take a glance at the industry leaders of tomorrow… the next Matthew Williamson or Vivienne Westwood could be looming here…
Google wins 5 year battle against Louis Vuitton and other luxury brands
The European Union’s highest court has ruled that Google Inc. has the right to sell ads linked to the Louis Vuitton name and other famous brands, a landmark case that clears search engines of trademark liability in Europe and protects a crucial revenue stream.
Members can review full story in the Knowledge Bank
Applicant of the Week
Freelance pattern cutter in london
Job of the Week
Lecturer HND Fashion & Textiles
Boutique Pick of the Week
As we slowly work our way into summer work wear can become a little bit sassier. This dress by Jolaby is perfect. With a grey and green print this can be work in the office and afterwards as well. It’s currently in the sale at the Fashion Enter boutique for just £75 (was £145). The asymmetric neckline and tulip skirt are edgy and flattering. Must have!
Until next time, have a great week
All the team at Fashion Capital x
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