NEWSLETTER
Dear all,
More orders from asos.com
The leading etailer asos.com has just confirmed yet further orders with Fashion Enter designers. Since the relationship began asos.com has shown fantastic support to our independent designers, not only through showcasing designers on the site but also through sponsoring NY profile fashion event in New York last September. Samantha Cole is one designer who is really flying at the moment and her designs will soon be found on asos.com after being selected as a winner at NY Profile. Samantha commented:
‘The impact that NY Profile has had on my career has been enormous, it's given my company the boost that I couldn't have gotten on my own. In less than 6 months it has brought such awareness and attention to the label through numerous international publications with features and interviews, gaining stockists in the UK and abroad and being sponsored to Fashion Weeks around the world. The experience has been incomparable and the results of which I am still benefiting today. Thank you to asos.com and Fashion Enter for this unique experience.'
Please click here for Fashion Enter designers on asos.com
Another success story – Simon Wang
"The last year has been an amazing journey for me personally as a designer.
Fashion Enter have been my agent in the UK and sales have been amazing; I am particularly pleased with asos.com and this has given me a good revenue stream to now build my business. The Showroom at Kingston is fantastic and I know that Fashion Enter has lined up all kinds of meetings with retailers to sell my collections further. I couldn't have made my business work without Fashion Enter so THANK YOU to the team.''
Fashion Fringe at Covent Garden
Fashion Fringe at Covent Garden, an annual nationwide search to discover and nurture young design talent, is offering all budding fashion writers, buyers and designers a one-off opportunity to hear from the best in the industry at an exclusive talk hosted by the London College of Fashion today.
FashionCapital will be there to see an exclusive panel of experts talk including: Averyl Oates, Head of Buying at Harvey Nichols; Claudia Croft of Sunday Times Style; Dolly Jones, Editor-in-Chief of Vogue.com; Lorraine Candy, Editor-in-Chief of ELLE UK; Sophia Neophitou-Apostolou and Editor-in-Chief of Ten and Ten+ Magazine.
Alexandra Shulman and Dolly Jones interview
Tomorrow FashionCapital will have exclusive access to two top Vogue Editors in the same room talking frankly about the challenges and opportunities of print and digital publishing immediately after the A/W09 collections during a world recession.
Alexandra Shulman, Editor of Vogue, will be interviewed by Dolly Jones Editor of Vogue.com at One Alfred Place. Watch this space…
Beauty4media event
Tonight FashionCapital will be attending the launch of Beauty4Media's new MediaPlace; a networking venue for journalists and PR's.
Taking place in the Blanca Bar at Jewel Piccadilly, leading luxury British spa and skincare brand Elemis will be showcasing their latest products and indulging us with sumptuous treatments. The event to set to provide fantastic networking opportunities and beauty top tips so expect all the latest news, reviews and exclusives on FC's health and Beauty section.
Agnes Valentine
Agnes Valentine is the latest designer to join the PR dispensary Service and will soon have her tailor made press release distributed to all the top fashion publications. Agnes Valentine is a premium swimwear label with a debut collection of boldly contemporary yet flatteringly feminine swimsuits. It is the perfect time of year to shout from the roof tops about the divine pieces and women everywhere will want one of these beauties to add to their already super stylish summer wardrobe! Agnes Valentine swimwear……..you heard it here first!
If you are a designer interested in the PR dispensary Service please contact jenni@fashion-enter.com for further info.
Face of Hair We Grow
The exciting range of Hair we Grow products is looking for the perfect face to promote the fastest up and coming trend of 2009. The stunning selection of must have hair pieces are available at both Enter Boutiques and have taken the local consumers by storm. We are looking for a young lady to feature on all promotional material such as press releases that will be distributed to our extensive database of retailers, buyers and press, all packaging and on e-commerce sites whilst automatically gaining entry into our Real Women modelling Agency on FashionCapital.co.uk plus a selection of free Hair we Grow Products.
This unique and incredible opportunity in terms of exposure to your direct target market and the fantastic chance to be the face of this exciting up and coming label is the ultimate entry into industry. DO NOT MISS OUT and download the APPLICATION FORM and send to hairwegrow@hotmail.co.uk.
Educational Package
FashionCapital.co.uk are offering educational institutes an exciting discounted rate for students to benefit from our essential industry insider information provided within our members only sections at just £10 per student for the full year opposed to the existing £150 + VAT. The section consists of "Tools of the Trade" offering vital information for anyone in fashion willing to make their business succeed, such as dockets, invoices, legal terms and conditions and confidentiality agreements. There is a host of paperwork from idea generation to actual delivery of garments into a client or store to secure stockists and render frequent influx of revenue streams. The Knowledge Bank consists of three vital areas; disciplines of the industry; the main areas of Design, Retail, Technology, Manufacturing and Auxiliary Services (pattern making, grading and much more besides); the middle band is for the Operations that occur within business. There are 12 subsections in the Operations area including Finance, Sourcing, Import and Export and Pre retail. The final band reviews Issues that affect the Fashion Industry such as Legislation, Trading Regimes, Ethical Trading and Corporate Social Responsibility. If you are interested in undertaking this exclusive offer, please contact emily@fashioncapital.co.uk.
Launch of the links Page
The world of online advertising is the easiest, fastest and most financially effective way of increasing your customer base with link exchanges paving the way to guaranteed global exposure. There are other ways of climbing the ranks on search engines such as Search Engine Optimisation, which you may need assistance from an external organisation which could incur unnecessary additional expenditure as well as a risky success time lag. Therefore dedicated link exchange pages on your website and vice versa from larger organisations such as FashionCapital.co.uk directing users to your website will assist the flow of traffic, in turn gaining more customers and increasing your base whilst aiding the ascent up search engines to further increase users and potentially draw in advertisers. Start climbing the ranks and upload your URL onto our brand new links page by clicking HERE
Retail News
As the British High Street fashion empire wavers, the Spanish retail giant Inditex flourishes against all odds recording in underlying sales in local currencies and on a like for like basis of 12% rise full year. The Spanish fashion organisation operates leading brands including Zara, Massimo Dutti, Bershka and Pull and Bear which produced net sales of 10.4bn Euros in the year to January 31. Net income rose to 1.2bn Euros whilst gross profit increased by 11% to 5.9bn Euros with a gross margin of 56.8%. Despite the tough trading environment, Inditex continues to power through and outperform the industry with international sales representing 66% of total sales up from 62.5% last year. With the launch of its accessories chain Uterque opening 31 stores in Spain exceeding all expectations, their profitable expansion of the business remains on track for beating the global crunch.
Feeling tired?
We all know the feeling, it's been a long day at work and all you want to do is sleep. This little cutie has exactly the right idea we think!
Boutique Pick of the Week
Take this seasons hottest off the shoulder chic trend to new heights of glam this summer in this fabulous Simon Wang creation. Not only has this delightful evening dress encompassed the asymmetrical off the shoulder feature, the sheer chiffon draped hem combined with the stunning embellished bust panel provides every wearer with the confidence to radiate sophisticated elegance. This classic Simon Wang stunner is available now for only £38 on asos.com and in store at Enter Boutique.
Until next time, have a great week
All the team at Fashion Capital x
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