Your Omnichannel Strategy – How to Launch on Ecommerce – Thursday 13th May 10am – 12pm
- What does a good omnichannel strategy look like for fashion brands?
- How to know if your fashion brand is ready to approach 3rd party eCommerce?
- How to find the right 3rd party platform for your fashion brand.
- 10 sales channels you should be selling your fashion brand on.
Zoom masterclass hosted by Carley Johnson, Fashion Wholesale & Brand Launch Expert.
Carley has a vast history in fashion starting as a textile designer creating unique concepts for major clients around the world including DVF, Karen Millen and Philip Lim.
In 2011, she chose to sidestep into fashion buying; first working for Miss Selfridge (Diva) buying jewellery, then she moved to New Look buying Kelly Brook concession and plus-size clothing.
In 2013 ahead of the eCommerce boom in the UK/EU, she took a position in global wholesale sales for New Look, working with key accounts ASOS, Zalando, Zalora and The Iconic along with 25 more. At New Look, she managed a team of 20+ employees and together they grew global wholesale for New Look to be 1 of their 3 key pillars of growth in 2016, exceeding £150M+ revenue that year.
At the start of 2017, Carley moved to Australia to repeat the same success for Forever New, setting up their wholesale division. Carley grew this from nothing to its existing state in 2019 to AU$28M projected revenue that year.
Carley launched Unzipped at the start of 2019, with the primary focus of helping fashion brands to succeed and grow. They offer 2 key services; Sales Growth Services, which includes their most popular service channel expansion and their Online Course; How to launch a fashion brand online, which helps startups to launch their first collection.
This masterclass is free for N17 Creative Callings participants please email email@example.com to confirm your place.
If you have just started or are looking to grow a small business in the Tottenham CEZ area, then please get in touch and we will advise on how N17 Creative Callings, supported by the Mayor of London and the European Social Fund, can help you and your business. To find out more visit: http://n17creativecallings.com/
The masterclass is also available to non-N17 Creative Callings participants at a cost of £10-
For all attending a Zoom link will be emailed to you closer to the date.