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Fashion – Enter Featured in The Guardian

April 15, 2024 - April 15, 2024   

The Guardian reported that UK factories could be making up to £4.8bn more goods for British retailers in the next 12 months as the coronavirus pandemic and Brexit prompt businesses to bring home production.

Published on 23rd November 2020, journalist Sarah Butler discussed ‘Made in the UK’ with Fashion-Enter CEO Jenny Holloway, amongst others. Jenny commented:

“It’s commercial suicide to back long lead-time stock at the moment. Retailers are getting closer and closer to the season,” she said. “There is no way I would have opened the factory in Wales unless I was certain there’s a long-term trend in coming back to the UK. It’s exciting.”

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