Caren Downie

Brand Director, Founder and Consultant

Former Topshop Buying Director, ASOS Buying Director, Finery London Brand Director and now Brand Director and Founder at ByOcular, Caren Downie has been at the forefront of fashion for more than twenty years. With an instinctual knack for knowing what works her keen style credentials are backed up with her excellent understanding of business and sales.

Caren first worked with FashionCapital when she was at Topshop by providing floor space to up and coming brands showcasing at Profile. She has since been a regular speaker at FashionCapital Trunk Shows and masterclasses, which are always well turned out and received.

Caren comments: “FashionCapital was set up by Government in 2001. It’s the only site I know that has so much information on that’s there to genuinely help new designers to succeed. Fashion is a wonderful industry but it’s a precarious road for new brands and it’s easy to make mistakes. FashionCapital can help in stopping these mistakes happen in the first place. Prevention is far better than the cure and I am only too pleased to contribute and share my industry experience.”