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Fonthill Fashion Website Coming Soon!


Following funding from the England European Regional Development Fund (EDRF) as part of the European Structural and Investment Funds Growth Programme 2014-2020 Fashion-Enter has been working hard behind the scenes to launch an ecommerce website dedicated to Fonthill Road featuring Fonthill traders and Islington fashion designers.

The website will celebrate the history and heritage of the famous Fonthill Road, London N4, as well as introducing new designer talent hailing from Islington. Each brand will have its own shop where they can showcase and sell their products across womenswear and accessories. 

In total 14 brands will launch on the website with six products each. They will be given guidance on how to manage their shop and update with new products. Each sale goes directly to the brand to help their business grow and we will support them every step of the way to make this a success. 

Brands launching onto the site include: 

Another Earthling

Anaqa Apparel


B of London

Belles of London 

Cerrura Fashions

Diva Choice


Hashtag Made VI Me


Margaret Griffiths Jewellery

TemAD Collections


Simply Dress Up 

About the website: 

Fashion-Enter Ltd and Islington Council are on a mission to rejuvenate the famous Fonthill Road back to its former glory days of the 1980’s. Once a shopping and wholesale destination where women and fashion buyers from all over the UK would visit to buy their bridal and evening wear, Fonthill Road was the mecca of show stopping occasion wear.

Today, Islington is home to a vibrant community of up-and-coming fashion designers and creative entrepreneurs as well as the original traders still operating on the once famous street. It is now time to put Islington and Fonthill Road back on the fashion map…Welcome to Fonthill Fashion! The one-stop, all-inclusive online destination to discover and shop independent womenswear and accessory designers.

 Watch this space! 

This project is receiving up to £24,999 (inc vat) of funding from the England European Regional Development Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020. The Ministry of Housing, Communities and Local Government (and in London the intermediate body Greater London Authority) is the Managing Authority for European Regional Development Fund. Established by the European Union, the European Regional Development Fund helps local areas stimulate their economic development by investing in projects which will support innovation, businesses, create jobs and local community regenerations. For more information visit https://www.gov.uk/guidance/england-2014-to-2020-european-structural-and-investment-funds

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