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FEL at Drapers Future of Fashion


Drapers Future of Fashion is a content-packed day of insight and idea-sharing, bringing together over 250 professionals from leading fashion brands and retailers.

Key members of the fashion industry attended this year’s event (8th June 2023, Bishopsgate, London) to explore opportunities to innovate and resonate with consumers in today’s changing world. They were inspired and informed on how their business can prepare for this new era.

Fashion-Enter Ltd’s CEO, Jenny Holloway was invited as a guest speaker by Style3D. This collaborative session was titled: ‘Shaping the future of retail: exploring the transformative potential of 3D digital technology’ and included speakers: Danny Reinfeld, General Manager, Style3D Europe and Gilles Rakotonatoandro, Senior Digital Product Development expert and consultant at Style3D Europe.

Founded in 2015, Style3D is a leading digital solution provider in the global fashion industry.

Style3D has built a digital fashion infrastructure by utilising its own soft-tissue engine as the base technology, industrial-level software, and 3D design integration and collaboration platform. At present, from fabric measurement, simulation design, design review, and online modification to visual effect display, Style3D provides a complete digital solution for different businesses in the fashion industry and has served thousands of fashion companies worldwide. 

Style3D is a global company with R&D centres in China, and the US and has businesses in Europe, North America, and the Asia Pacific region. The team brings together diverse and cross-border international talents such as scientists, engineers, designers, and artists.

Jenny commented: “Thank-you to Style3D for asking me to be a guest speaker at the Drapers Future of Fashion event. 

“This was a new type of networking event and it was based on a roundtable discussion. The conference was well attended with retailers such as Next, M&S, Asda alongside leading suppliers. 

“The discussions flowed well with an honest debate on how garment technologists can really embrace 3D but sometimes there can be reticence from the buyers who, understandably, want to feel handle.  

“Many conclusions were reached, not least the more 3D is used both in design and fit then confidence will be built! We’re looking forward to our collaborative relationship with Style3D and will reveal more on this soon.”

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