FC Designer Workspace: Mi – bambino London Launches Online
New, online luxury sustainable children’s clothing & lifestyle brand, Mi-bambino London launched this week (27th October 2021). Mi-bambino’s brand ethos is to “keep its finger on the pulse of children’s luxury fashion, designing the best styles for children to wear.”
The collection uses sustainable, ethical, luxurious natural-based fibres from 100% Pure Egyptian Cotton, Organic Cotton & Bamboo Lyocell. The brand is initially catering for children aged 0 -3 months with “Love is Love Collection Luxury Baby Hampers” and Limited-Edition Commissioned Artwork pieces from Fine Artist R3TIMES for perfect memorable gifts for Mum/Dad and new-borns.
Mi-bambino is all about attention to the finer details where parents can repurpose everything that is vital for the environment. The brand has chosen to use pure Egyptian Cotton, bamboo and natural based fabrics that have low environmental impact. Mi-bambino believe their products should stand the test of time, and when garments are approaching the end of their life cycle, they should be passed down or up-cycled to recreate something else.
Mi-bambino London is the love-child of Lauren Morrison, a children’s fashion aficionado whose strong family heritage has significantly influenced her in fashion, namely her grandmother, a buyer and seller of clothes for less fortunate families in Jamaica, her seamstress mother, and her father, who was designing and manufacturing leather garments for men, women and children in the late-80s.
The name Mi-bambino was decided when Lauren gave birth to her daughter, Imani. Already going through the process of developing the idea of creating a children’s clothing brand, she called it Mi-bambino (My Baby), in honour of both her daughter and her father, who used to design for a company called Bambini in the early ‘80s. Lauren Morrison, the founder of Mi-bambino London, has been in the fashion industry for 23-years; and has worked across the sector from fast fashion to luxury womenswear for various head office brands.
Lauren, formally educated at LCF and Regents University London, always saw the opportunities within childrenswear from 2012, and she started to build the foundations of Mi-bambino London. Lauren has supported Mini Mode London Kids Fashion Week with founder Amanda Rabor, provided brand consulting for various children’s brands and created fashion trends for Junior Style London – Tangereene magazine.
Now based in Islington, Mi-bambino London is supported by FashionCapital to harness new local fashion entrepreneurs living within the Islington borough. The Mayor of London, Islington Council, LEAP and FashionCapital collaborated to repurpose disused garages into affordable fashion offices called FC Designer Collective Workspace connected to FC Designer Collective Shop on Fonthill Road.
The FC Designer collective workspace offers entrepreneurs the facilities to grow their brand by giving expert advice and assistance to establish technical skills required within the fashion industry. The facilitation of an affordable workspace & shop is to bring back UK manufacturing to the forefront by creating a circular and sustainable fashion economy for British manufacturing. The brand’s local UK manufacturers, Fashion-Enter, are fifteen minutes away from Mi-bambino London Studio 6, The FC Designer Workspace based at 9 Durham Road N7 7DT.
Photographer: Inspired Mae Photography
Collaborations: Kaye-Anne Smith Contemporary Fine Artist – R3times
Models: Gabriella & Cici (Newborn)
Models: Patrice & Naliyah (Newborn)