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Exclusive FashionCapital Discount to the UK’s First Chinese Marketing Conference

01-12-2024   


After phenomenal success in Prague last January the marketing to China (m2C) conference is about to take place in London for the very first time. Scheduled for the 5th & 6th June the conference will showcase presentations from the World’s leading consumer and business-to-business communications figures.

Specifically aimed at businesses, new or existing, wanting to engage with the vast Chinese market, the event features speakers from China, North America and Europe.

The line up includes Ashley Galina Dudarenok, the founder of the hugely successful resources platform ChoZan. She is the most viewed Chinese marketing vlogger, a member of the Alibaba 2017 Global Influencer Entourage, and is a regular TEDx speaker.

Also featured will be China mobile technology specialist Matthew Brennan, who is a contributor to Bloomberg, Wall Street Journal, The Economist, Financial Times, Forbes, Techin Asia and Harvard Poltical review. Based in China, he co-hosts the China Tech Talk podcast with Technode and TechCrunch China.

From the UK will be Domenica Di Lieto and Jack Porteous. Domenica is the founder of Europe’s largest Chinese marketing consultancy, Emerging Communications. She is a board level business strategy advisor on China in addition to being an authority figure on all elements of Chinese consumer engagement. Jack is the Head of Retail& E-Commerce section at China- Britain Business Council.

Other presenters include:

· American born Elijah Whaley, CMO of the biggest Chinese influencer marketing platform PARKLU.

· Lauren Hallanan is VP of Live Streaming at The Meet Group, co-author of the bestselling book Digital China, hosts of the China Influencer Marketing Podcast and is creator of the weekly publication, China Influencer Update.

· Michael Norris is based in Shanghai. He offers clients consulting services across market sizing, product category and consumer trend analysis, competitor scans and brand strategy.

· Gary Grieve is the founding director of travel and hospitality consultants Capela Training, who has more than 20 years experience in marketing and general management, is an accredited Worldhost (customer service) trainer since 201, and a qualified China Welcome tutor since 2013.

The conference will provide comprehensive briefings on best practice in all elements of marketing from planning to effective use of the latest Chinese digital communication, and integrated marketing and mobile payment developments. Organisers of the marketing to China (m2C) conference have generously offered FashionCapital users an exclusive discount on tickets to the 2-day event. Click here for more information and tickets and use the promocode FASHIONC to apply the discount. The event will take place at The Rooms at Regents Park, 27 Sussex Place, London NW1 4SP.




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