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Designer Brand Watch: KWAIDAN EDITIONS & MARINE SERRE

16-06-2024   


Keep an eye out for the two following designers in question, who are tipped for success in the world of fashion design…

KWAIDAN EDITIONS 

A brand offering sartorial support for those who are still mourning Phoebe’s exit as creative director from Céline, make Kwaidan Editions your new designer destination for all garments carefully constructed and alluring. Léa Dickely and Hung La are responsible for being the hyper-chic brainchildren of the relatively uncovered fashion house, who are nominated for the LVMH Prize.

Collectively, the duo has accumulated a rather impressive CV, where they have acquired design training at some of the most elite fashion houses from Alexander McQueen and Céline to Balenciaga and Rick Owens. A far cry from being the new style kids on the block, their sartorial experience is undoubtedly decorated amid their exquisitely fabricated revolution of luxury. Encompassing the many qualities to that of a more established design house, a mysterious undercurrent of darkness beholds.

MARINE SERRE 

A designer, whilst unveiling only her third catwalk show, showed signs of a rarity as her collection received the same level of adulation to that of a design influencer at the top of their game. Marine Serre’s designs reflect elements of athleisure and elegance in equal equations and are frequently noted to present trends to covert, including her hybrid pieces; contemporary fabrications; floating scarf prints.

25-year-old Corrèze-born Marine Serre founded her brand in 2017 and lives in Paris, the city where she hones her sartorial craft. Her undeniable talent won her the latest LVMH Prize for Young Designer, an award she acquired after making the departure from Balenciaga. Serre has amassed continuing appeal through her label’s precise cuts and modern femininity. “She represents dressing today,” declared Nicolas Ghesquiere, “The sports clothes, the body consciousness, and a kind of romanticism and femininity. It really speaks of [this] generation.”

By Kate Farley

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