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What’s Trending This Week?



india whats trending 3 feb 17MatchesFashion.com had a ridiculously impressive Christmas period, with sales up 82% in the 6- weeks to January 8. Despite the omniscient Boxing Day sales, the reason for their online retail success was due to new-season collections; Matches Fashion received the first resort (pre-Spring/Summer 2017) pieces in late November, and saw a 120 per cent growth in new-season sales as a result, as well as a 52 per cent increase in new customers. These statistics are pretty damn amazing, and Matches also recorded it highest ever sale in one single transaction: £94,000 was spent in one go by a nameless customer. Whether you are feeling a tinge of jealously or disgust at the last figure, Matches certainly deserves a round of applause (and other retailers could probably learn a thing or two from them too).


Surprise, surprise, Donald Trump has invoked a mass of controversy, protest and outrage this week. The President of the USA has banned Muslims from travelling into America, given the thumbs-up to waterboarding and pissed off the Australian Prime Minister, among other incidents. Such events have been provoking international daily protests, such as the large crowd that amassed outside Downing Street on Monday to protest against President Trump’s state visit to Britain this summer.


Kim Kardashian and Kanye West revealed they have created a children’s clothing line on Tuesday – via Snapchat (what else). The couple’s daughter, North, modelled the first pieces from the collection: a shearling jacket and sequin dress. Perhaps this might not be the correct apparel to wear to the playground then?


Riccardo Tisci has departed his role at Givenchy after 12 years as Creative Director, in a parting described as “mutual and amicable”. Rumoured to be joining Versace, or even creating his own brand, the designer contract expired on January 31 – meaning he will not take a bow at the ready-to-wear shows next month. “The chapter Riccardo Tisci has written with the house of Givenchy over the last 12-years represents an incredible vision to sustain its continuous success, and I would like to warmly thank him for his core contribution to the house’s development,” Bernard Arnault, chairman and chief executive officer of Givenchy owner LVMH, commented.


“Harper loves to colour!” was the caption of one of Victoria Beckham’s recent Instastories. The shot was of a selection of vividly coloured filled-in illustrations from the Vogue Colouring Book, all completed by 5 year old Harper Seven Beckham. Harper to take over Beckham’s fashion line? Only time will tell…


The sphere of social media was a-light on Wednesday with the news that Beyoncé is expecting twins. A stunning image of the singer wearing a veil, cradling her growing bump and surrounded by flowers circulated on Instagram, captioned “We would like to share our love and happiness. We have been blessed two times over. We are incredibly grateful that our family will be growing by two, and thank you for the well wishes,” before signing off with her family surname: “The Carters”.


On Wednesday, during a speech at the European Parliament, an EU parliamentarian held a sign behind Nigel Farage stating “He’s lying to you”. The act of revelation (of course) sparked a media storm.



By India Hunnikin


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