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Fashion Marketing BA Hons at University of Southampton



What they offer?

“BA (Hons) Fashion Marketing allows you to study a combination of marketing and management subjects within the highly-creative and energetic environment of a leading School of Art.”

The University of Southampton is a highly respected University. Their Fashion Marketing programme has had a great amount of success with helping and ‘recruiting’ a strong profile for students across the UK and Internationally.

They hope that the innovative degree programme in Fashion Marketing will, for the first time, “…set you on the road to a successful managerial career in fashion marketing.” The programme leaves you with a wide range of career choices, such as:  Buying, Merchandising, PR, Retail Management, Styling, Creative Branding and Brand Management.

The programme helps you meet the needs of today’s fashion brands, helping you engage with management professionals and clients. The course teaches the ‘balance’ of knowledge and practical skills required to succeed in all areas of Fashion Marketing.



The programmes team includes professionals with excellent contacts and a ‘strong’ background in the industry and passion for the subject. The Programme is led by Amanda Bragg-Mollison, who studied in the London College of Fashion and worked professionally in the United States doing marketing and events for high-profile clients. Returning to the UK, she worked with leading retailer, John Lewis.

“Fashion marketers play an essential role in the fashion industry as the link between the designers and the public. The fashion marketing programme at the Winchester School of Art is distinctive; delivering a detailed and critical understanding of the interrelationships that exist between design, communication, promotion, retail and commerce” Amanda Bragg, Mollison, Programme Leader, BA (Hons) Fashion Marketing

If you have any enquires about the programme vist: http://www.soton.ac.uk/wsa/undergraduate/courses/wn25_ba_fashion_marketing.page

View their BA (Hons) Fashion Marketing blog at www.marketingoffashion.com

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