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Primark To Be Sold Online At ASOS

05-06-2013   


 

The brand, which up until now has not been available online, has previously been questioned by the public as to why one of the biggest fashion retailers in the UK doesn’t make their collections available online.

Trying to ‘gain insight into online retailing’ Primark will trial a number of items online at Asos for a limited trial period.

asosprimark

Photo From www.londontown.com

The collection will consist of around 20 products, all womenswear and a range of products. From T-shirts to dungarees and summer dresses for the ‘perfect summer collection.’

The brand will stick to its low prices, and pieces will range from £6 – £22.

Asos has taken Primark on board for a trial period as they believe the retailers customers fit their target market of twenty-somethings. Asos, which already stocks items from high-street stores, such as River Island and New Look sells a variety of products, including higher-end designer brands.

‘With their unique take on the latest must-haves and newest trends, Primark fans can get their hands on their award-winning affordable fashion’ – Asos spokesperson.

If all goes well with this trial period, it may be possible that Primark will extend to the online retailers community permanently in the future.

Also meaning you may be able to buy Primark pieces without suffering those mad customer rushes and queues. – Yes Please!

 




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