Urban Outfitters Opens Their Largest Store in New York
In the heart of Herald Square the 56,000 square foot space is the American retailer’s biggest store yet. The huge store space will stock UO’s clothing, beauty line, accessories, home ware, books and music over the space of its several floors.
Also within the mega-store will be a creative space of small independent retailers, a hair salon, a coffee shop, and a large section reserved for beauty, stocking over 45 national and international brands.
To fit with the theme and target market of Urban Outfitters, the store is decked out with interactive points, where shoppers can play with gadgets like the ‘lensometer’, which scans customers glasses and reads their prescription. Charging stations are located around the store, here customers can plug in and charge their phones while they shop as well as a huge selection of vinyls allowing customers access to listen and preview selected music through a set of headphones before buying.