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Death for a Doll's gutsy exhibit caused quite a stir at the official LFW venue on Wednesday when they parked up outside in a traditional Gypsy Caravan.
Amongst the buzz of the press they fitted in an interview for channel 4 and as commented by a passer by 'brought a smile to everyone's face'.

When asked founders Sophia Scanu and Katey Abbott commented that their alternative exhibit for London fashion week was their way of pushing against the boundries and conformities. 
They wanted to bring something fresh and new to LFW and as observed by a regular visitor to the venue 'this is the first time in the 33 years ive been coming here that anyone has ever had the ingenuity to exhibit outside, its just amazing'.


Death for a doll's Caravan


PRESS RELEASE:

February 15 2008

LONDON FASHION WEEK ************ PRESS RELEASE

FASHION GOES GREEN – NEW GYPSY COLLECTION BRINGS MYSTERY AND ROMANCE TO THE STREETS OF LONDON
Forget the limousines and Lamborghinis – traditional gypsy caravans are the latest mode of transport for London’s fashionistas.
An exquisite Romany caravan took centre stage at Fashion week when it parked up at Exhibition Road just feet away from the offical Fashion week venue.
Young London label Death for a Doll is used the traditional Romany wagon to showcase its latest womenswear collection – ‘The Lost Romany’.
The collection – inspired by Romany culture – featured prints from gypsy art and mixed feminine drapes with cleverly constructed masculine tailoring.
Death for a Doll's consistently striking collections have won the label acclaim from
the likes of Zandra Rhodes when she presented them with the Dzina fashion award in July 2007. 

Ends
 



Brown Skirt     Gypsy Dress