| British Designers Collective boutique at Bicester Village in Oxford. |
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Fashion Enter is delighted to announce a new working partnership with Value Retail in the Bicester Village in Oxfordshire
Value Retail specialises exclusively in the operation of high end outlet shopping villages serving Europe’s gateway cities. Value Retail’s commitment to producing both an outstanding shopping experience and a superior performance is absolute. Each Village benefits from Value Retail’s unique approach, skills and operating practices, which deliver the most comprehensive support available anywhere. In short, Value Retail’s business model delivers the best performance, the highest spending customers and a level of service that is unmatched in outlet shopping.
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Bicester Village Bicester Village Shopping Centre is an outlet centre in Bicester, just one hour from London, for several high-end brands, including Ted Baker, Ralph Lauren, Dolce & Gabbana, Charles Tyrwhitt, Marie Chantal, Aquascutum, Gieves & Hawkes and Jack Wills, as well as housing a small number of restaurants and cafés. The centre's stores generally stock end-of-line ranges at discounted prices, up to 60% off. The shopping centre houses over 130 International luxury fashion and lifestyle brands and has the first ever outlet boutiques from British brands Matthew Williamson, Agent Provocateur, Temperley London, Anya Hindmarch and Smythson
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Bicester Village is the leading outlet shopping destination in Europe and is visited annually by more than 3 million customers from all over the world. It is now established as a major international tourist attraction [as well as being the UK’s leading designer outlet village. Fashion Enter will be managing Unit 34 under for Value Retail for a new concept in fashion today. Working with LFW designers unit 34 will be the Great British Designers boutique where House of Holland and Mary Katrantzou have already signed up.
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Director Jenny Holloway commented “it’s a genuine pleasure to be working with Value Retail on this ground breaking programme for fashion. The Unit will launch on 28th March 2010 and the UK’s finest in fashion today will be selling directly to the consumers of Bicester Village. In these difficult trading times it’s excellent to work with such a forward strategic company such as VR – its time to put British Fashion well and truly on the global map starting with Oxford!”
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