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The Rise and Rise of Doc Martens PDF Print E-mail
The Rise and Rise of Doc Martens
 
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Doc Martens are as traditional as Liz and her Royal Family. As of late everyone seems to be jumping back on the band wagon of the now must have DM boot. In the past thirty years its become more than a symbol of punk rock as now even the ‘ultra cool’ indy boy’s and even the ever so girly girls all seem to be attracted to the overwhelmingly large foray of colours and styles that now make up the DM family.
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Doc Martens started  with the idea of air wear boots for industrial work. That transitioned into fashion and the punks and skin heads took it over. But unlike most shoes DM is constantly evolving and now once again has been welcomed on every street by all different types of  feet on a much larger scale than in recent years.

As shoes they are unique. They are not formal or casual or a sport shoe they are, simply put, Doc Martens. Its almost a right of passage once again to get your first DM’s and as of late the mainstream is once ore embracing a traditional peace of footwear, much like the brogue, and revamping its popularity for street style.

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One man interviewed said he had gone out and picked up his pair of green Doc’s after watching 80’s themed Film/TV show This Is England. Mass media obviously influences us all but it cant just be one single program that is influencing us go out and get our own pair?

The Doc Martens web site presents a small film about the history of the boot in which it describes how like now Doc Martens are about change. They are aggressive, unapologetic, eye catching, and comfortable. Fashion shows present them constantly as a symbol of style and idea while celebrity's and society use Doc Martens as a tool to individualize and trend themselves.

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As a brand its unmatched in the UK for what it presents, there are no other types of footwear out there that have remained so consistent on the UK streets. Quality as its said always lasts.

By Phillip Pitt

To read Phill Pitt's Bio follow this link - Phillip Pitt - Street Style

Contact - menswear@fashioncapital.co.uk

 
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