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About Fashion Capital & Fashion Enter


advertising on www.fashioncapital.co.uk

 

www.fashioncapital.co.uk is the UK’s leading fashion based resource portal and UK’s No.1 Fashion based business portal for the industry. We were also London's Development Agency - Funded from 2001-2006.

 

Statistics

60,000 unique users per month

5.5m hits per month

 

Our users

Established designer brands

New business start-ups

Retailers and Etailers

Designers reviewing trend information and statistics

Undergraduate students researching the fashion industry

Production units

Fashion journalists and Bloggers

Marketers

PR professionals, Press and PR Houses,

Education Establishments – Teachers and Students

International buyers (Press and Designer Brands)


Visitor Origin

EMEA: 47%

Americas: 40%

Other (inc Japan): 13%

Other auxiliary services to the industry such as graders, accountants and legal representatives.

 

Full Definitions and Images


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Weekly Newswire

  • Weekly distribution of Newswire to all FashionCapital. Co.uk registered users
  • Most direct form of advertising available as users have willingly signed up to receive this information every week
  • 100 - 150 words
  • You provide a logo and/or another relevant image
  • Link to your website
  • £400 per feature

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Large Banners

  • Featured at the top of every single parent and subcategory including the front page
  • Adverts featured on the Front Page banner are linked to and the same as the top banner on all www.fashioncapital.co.uk
  • On a rotation system
  • Banner Dimensions - 720W x 93H pixels
  • £50 per 100,000 page impressions
  • Fixed Rate - £75pw

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Small Banners  

  • Featured at the top of every single parent and subcategory including the front page.
  • Adverts featured on the Front Page banner are linked to and the same as the top banner on all www.fashioncapital.co.uk pages
  • On a rotation system.
  • Banner Dimensions - 250W x 93H pixels
  • £40 per 100,000 page impressions
  • Fixed Rate - £60pw

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Right-hand Box

  • Advertisements are featured throughout every single inner page of the site
  • There are 3 boxes in total
  • On a rotation system
  • £37.50 per 100,000 page impressions.
  • Fixed rate - £56.25pw
  • Dimensions - 200W x 200H pixels

PressZONE 

  • Member organisations can release PR, documents, video shows and images
  • 12 month
  • £700 per Annum
  • Option to release information on the Newswire at an extra charge
  • To prevent this system being abused, the PR must undergo editorial review before it can be released. The cost for the service is £35 per Press Release

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Newsbites 

  • Snippets of weekly news displayed underneath the rotating image in the top right hand corner or inner pages
  • 50 - 75 words providing information about your company
  • This section is for latest news stories, events or competitions
  • This information is rotated between five short retail/fashion news stories each week
  • Prices Upon Request

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Advertorial

  • Electronic interview
  • Review of your product in the form of an article
  • £300 which includes a direct link to your website
  • Optional extra of £200 for it to be posted in the newswire on the week it is published

Product Review

  • Review of a particular product or product category e.g. Women’s
  • Featured on the ‘Lifestyle News’ wall
  • Feature on in the’ Lifestyle’ newsfeeds
  • £250 per review
  • £200 extra option for your review to be posted as a link with caption on the newswire

FashionCapital.co.uk homepage

This is a customized solution to suit your objectives

  • The rotating image on the top right hand corner can be exchanged for four or five of your images.
  • The top banner will display and be linked to your company name and website The entire colour scheme of every page in your sponsored category will change to compliment the colour scheme of your provided advertisement.
  • Square adverts featured beneath every article within your sponsored section will feature relevant content to your company and/or advertisement which will include a link directly to your website.
  • Skyscraper advertisement on every page within your sponsored category will feature your advert including a link directly to your site.
  • In regard to selecting your desired section to sponsor, we can provide you with relevant statistics providing you with information regarding hits, page impressions and visits and by how many unique users to assist your decision to reap optimum results

 

Contact - Zoe - zoe@fashion-enter.com

 

Price List


Newswire Feature - £400 per feature – 100-150 words plus your Logo and a Link to your homepage.

Large Banner - £50 per 100,000 page impressions - Fixed rate of £75per week (Front and Inner Pages)

Small Banner - £40.00 per 100,000 page impressions – Fixed rate of £60per week (Front and Inner Pages)

Right-hand Boxes - £37.50 per 100,000 page impressions – Fixed rate of £56.25per week (Inner pages only)

Advertorial - £300 for interview and brand review–This review contains a direct link to a website. Your Advertorial will be featured on the ‘Lifestyle News’ Wall and also feature in the’ Lifestyle’ Newsfeeds.

(£200 extra option for your interview and review to be posted as a link with caption on the newswire)

Product Review - £250 for a review of a particular product or product category. Product reviews will be featured on the ‘Lifestyle News’ Wall and also feature in the       ‘Lifestyle’ Newsfeeds.   For this review to contain a direct link to the company’s website is an extra £50. (£200 extra option for your review to be posted as a link with caption on the newswire)

Presszone - £700 per Annum (12 month contract minimum)

Newsbites – 50-75 words - Prices available upon request

Fashioncapital.co.uk Homepage - £2000 per month

We are happy to negotiate Marketing Solutions - individual marketing packages to include articles, newswire mention, advertising etc.

The cost of the package deal stands at £2,000 per month on either a 6 or 12 month contract. (Negotiable)

This is a tailor made package deal which can be discussed and altered to the desired requirements of the advertiser (within reason). We are here to provide you with different advertising opportunities for you to select your most beneficial option and utilise the extensive traffic through the UK's online portal for the industry.

Prices DO NOT include VAT (20%) – (All Prices are negotiable within reason)


Contact - Zoe - zoe@fashion-enter.com


Vital Statistics

Website: http://www.fashioncapital.co.uk/

Launched in 2001 FashionCapital is the UK’s leading fashion portal

In a recent poll, FashionCapital ranked 12th in the world for the word “fashion” on Google.co.uk.

60,000 quality unique users each month

Over 2m page impressions each month

Visitors’ Profile: ABC1's, boutique owners, fashion buyers, fashion technologists, fashion journalists, marketers, PR professionals, fashion graduates and undergraduates. Predominantly female, between age 21 - 40

Visitor Origin:

EMEA: 47%

Americas: 40%

Other (inc Japan): 13%

 

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